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Stewart offers lessons in social media during PRINT '09

Thursday, September 10, 2009

Press release from the issuing company

Rockford, IL - Jeffrey Stewart, Chief Technology Officer at Trekk Cross-Media, will present sessions and take part in panel discussions during PRINT '09 and the event held in conjunction with the big event.

Print CEO Forum

On September 11th, Stewart will participate in a panel discussion called "Putting social media to work in the world of print" at the Print CEO Forum. Sponsored by WhatTheyThink, the event will be held at Chicago's prestigious University Club during PRINT '09. The forum features industry thought leaders and experts sharing practical insights on what top-performing firms are doing to generate results in today's market reality.


On Saturday, September 12th, Stewart will present two sessions at Reinvent:Print, an educational theater held on the tradeshow floor at PRINT '09. Launched by the Graphic Art Show Company, the theater in booth 6129 will feature more than a dozen educational workshops throughout the show.

Stewart's session "Social Networks, Mobile Devices, Email and Direct Mail" will examine the cross-media landscape and discuss viral network platforms and how they influence behavior. He'll also provide examples of success and show techniques for 1 to 1 measurement. Attendees will gain a better understanding of where the future of direct marketing is headed and how the rules are changing.

"Technologies that are Transforming Print Today," offers strategies for making money in a changing media landscape. Stewart looks at content management systems, social media and UGC, Internet Broadband and Cloud Computing. He will also address trends and answer the questions "How do you compete with free?" and "What is the new normal?"




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