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Mohawk Expands its Digital Portfolio

Friday, April 13, 2007

Press release from the issuing company

[Cohoes, NY] – Mohawk Fine Papers Inc. has the most comprehensive digital paper offering available for today’s growing digital market. Now Mohawk has further expanded its digital line up with additional i-Tone products, heavier basis weights, and new sheet sizes to meet the needs of the rapidly diversifying digital printing market. Since its introduction more than a decade ago, digital color printing has remained a steadily growing market, and one that experts predict will continue to grow even more rapidly as technologies and opportunities evolve. An example of this is the recent announcements by several makers of digital printers. Agfa, IBM, Kodak, Xeikon, Xerox and Ricoh each unveiled equipment launches and major initiatives for this year. Additionally, several 2007 InfoTrends reports forecast future growth in several areas of the digital market, citing that U.S. consumer digital photo print volumes will increase from 13.2 billion in 2005 to 16 billion in 2009. “In a market that is moving as quickly as this one, the role of the printer has naturally changed to include advising and educating customers on the use of the correct, and best possible papers for their applications,” says Chris Harrold, Director, Business Development. Mohawk’s digital papers are engineered to perform equally well on HP Indigo, Xerox iGen3 Digital Color Production Presses and Kodak NexPress. Mohawk offers best in class digital papers across all its flagship brands. Mohawk Color Copy papers set a new standard for today’s high-resolution digital color printers and copiers. Featuring Digital Imaging Surface, this next-generation family of color copy papers out-performs every paper in the category. Mohawk Color Copy has been expanded to include; NEW 110 cover in Mohawk Color Copy 98, added weights in Mohawk Color Copy Gloss, higher 92-brightness in Mohawk Color Copy Ultra Gloss, and new sheet sizes for Xerox iGen3 Digital Color Production Presses. Manufactured with wind-generated electricity, Mohawk Color Copy Papers are unlike any other papers on the market: High-performing, environmentally sound and widely available. Contact your local merchant for a Mohawk Color Copy sample pack that now includes the new 110 cover. New Mohawk Via Digital papers provide a high-quality, value-based solution for digital color printing in three beautiful finishes – satin, felt and linen. Manufactured with wind-generated electricity, and made with Mohawk’s exclusive i-Tone surface treatment, these papers are optimized for superior performance on today’s digital production presses. Available in 30% PCW and a wide range of basis weights, from 24 writing to 100 cover, Mohawk Via Digital is the solution for short runs, full variable data, and remarkable print quality. See the unmistakable print quality of Via Digital in the new Mohawk Via Digital print sampler available through your merchant. Strathmore Digital papers deliver on the promise of ultra short runs, full variable data, and spectacular print quality. Using Mohawk’s proprietary i-Tone surface treatment, these papers perform equally well on HP Indigo, Xerox iGen3 Digital Production Presses or Kodak NexPress. Strathmore Writing and Strathmore Script digital items combine legendary quality and Mohawk innovation to retain the feel of traditional writing papers, while bringing best-in-class performance. Strathmore digital is manufactured with wind-generated electricity. Ask your merchant for a Strathmore Digital print demo and sample pack. New Beckett Expression Digital Mohawk has included a new digital items with i-Tone in the just relaunched carbon neutral Beckett Expression. The revamped product line offers basis weights from 80 text to 100 cover with an outstanding printing surface designed for high-performance on any printing platform from traditional offset, heatset web, waterless, Xerox iGen3 Digital Production Presses, Kodak NexPress, HP Indigo, to office printers and copiers. And, now FSC certified, Green-e certified, and made carbon neutral, the new Beckett Expression Digital is the most environmentally preferential digital paper on the market. Mohawk 50/10 coated Fast growing Mohawk 50/10, in both matte and gloss finishes is stocked for all digital printers. A favorite coated paper, 50/10 is manufactured with i-Tone offers outstanding liquid and dry toner adhesion and is ideal for digital color production presses. Available in basis weights from 80 text to 100 cover, 50/10 provides brilliant results for all the ways you print.




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