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Serendipity Blackmagic to show new version softproofing at GraphExpo

Press release from the issuing company

October 12, 2006 — Serendipity Blackmagic's new version 3.3 softproofing technology in booth 5626, will be a 'show stopper' at this years Graph Expo. This technology compliments today's modern sheet-fed and web-press configurations with their advanced ink pre-setting and closed loop control systems. A contract softproof from the actual CTP ripped files (with the build-in dot gain characteristics) is shown along-side the press, providing press operators with the re-assurance when printing to tightly controlled industry standards. The fast 'click and display' system allows printers to use the technology live at the press console, making it ideal for commercial printers, web offset, packaging, flexo and newspapers with CTP systems. The system has a fast return on investment, is able to serve multiple press lines simultaneously and significantly reduces the need for hard copy contract proofs. Working directly from the most popular 'post' ripped file formats (including single bit tiffs) the software processes and renders the files directly from the CTP system at high speed. Serendipity Blackmagic has it's own fast built-in ICC monitor calibration system, allowing the user to capture the colour gamut and keep the display calibrated at all times. The monitor profile is then linked with the ICC MATCH / PRESS profile to produce a contract quality softproof on large 30" LCD displays. Apart from having a wide variety of tools, including zoom, rotate, progressive proof and a magnifying loupe, the user can display front and back sections together with 'reverse page viewing'. There is also a transparency control allowing the print show through effect to be seen when using different gsm paper or reel thickness. Paper background simulation is also provided via the use of measuring paper stock with an on-line spectrophotometer. The speed of changing the display from one side of the sheet to the other (whether sheet or web) is when this technology comes into its own. This is due to the enhanced multi tabbed softproofing display with thumb nail identification. For ease of use when softproofing large imposed 16, 32 and 48 page sections per side, the software de-imposes the large signatures into single or double horizontal or vertical ribbon sections, meaning any ribbon section from any side (or from any press), can be displayed side-by-side, enabling pages to be displayed as a closer one to one representation. This also enhances the speed of the press set-up when colour balancing e.g. 'Reader Spread' sections that are located on the same side or the opposite side or contained in different print sections. Serendipity Blackmagic's new version 3.3 has been improved with the ability to configure multiple imaging and rendering processors on the same box. This really harnesses the power of the new Apple Mac Pro machines building on the previously released Universal Application for the Intel Core Duo Processors. Tests have shown a 20% increase in performance using this parallel processing and the internal speed rating* on the new Mac Pro 2.6GHz machines have surpassed 700. This means a greater throughput and increased productivity. Support for multi-colour ICC profiles has also been added meaning machines with different inks from the traditional CMYK can be used allowing for greater gamuts or specialist packaging inks such as white. For a full list of features see the website at: www.serendipity-software.com.au/products *Internal speed rating is calculated during the Serendipity Blackmagic startup using typical job attributes to achieve a speed. This is then used to gauge a servers performance and for intelligent job distribution in a clustering configuration. A white paper on Serendipity Blackmagic's 'Press Ready Softproofing', can be obtained from Mr. Robert Murphy at Sandstone Software Pty. Ltd. who is the international distributor. E-mail: [email protected] The following web-site link provides all the detailed features and benefits of 'Press Ready Softproofing': www.sandstonesoftware.com.au

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