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Print Management Conference Caters to Creative Professionals

Monday, July 10, 2006

Press release from the issuing company

Orlando, Florida– July 10, 2006 — The Printing Association of Florida (PAF) today announced additional details for their upcoming Print Management Conference, July 28-29, 2006 at Omni Orlando Resort at ChampionsGate, Orlando, Florida. For the first time, the conference has expanded their educational program to address the challenges facing creative professionals including art directors, graphic designers, printers, marketing and direct mail individuals. The program, sponsored by Adobe, will feature two seminars conducted by Claudia McCue of Practicalia, LLC, an Adobe Certified Trainer and much sought after speaker on modern print production. Beginning Friday, July 28, from 3:00 to 4:00 PM, Ms. McCue will discuss how to create, evaluate and modify PDF’s for optimum print output. The session will cover topics including: what makes for a healthy PDF, creating PDFs from Adobe Creative Suite 2 applications, understanding the alphabet: PDF/X-1a, PDF/X3 and PDF/A; using the forensic tools in Acrobat 7.0 Professional, fixing problems PDFs and what NOT to do with a PDF. Following, from 5:00 to 6:00 PM, Ms. McCue will provide insight into color management in a session titled: Color Management in the Creative Suite. The session will include a detailed discussion on how color management settings affect color mode changes, how to synchronize color settings across Creative Suite applications, common problems to avoid and recommended resources to learn more about color calibration and management. Both sessions are geared toward creative professionals and printers based on research conducted by The Printing Association of Florida with their members. Through this research, creating print-ready PDF and color management emerged as the top two challenges facing printers and their customers. To enhance the event experience, the Print Management Conference will once again feature the Graphics of the Future exhibition on Friday, July 28 from 11:00 am to 6:00 pm, Saturday, July 29 from 9:00 am to 2:00 pm and again at 5:00 to 7:00 pm. Running concurrently with the seminar sessions, Graphics of the Future will provide visitors with the latest products and technology the industry has to offer. Both PDF and color management sessions, including the Graphics of the Future exhibition are free to all attendees. In addition, the Printing Association will give away one copy of Adobe’s Creative Suite 2, valued at $1,199. For more information on the Print Management Conference, please contact Anne Gaither, director of education, programs and events at (407) 240-8009, email at agaither@pafgraf.org, or visit the Printing Association of Florida’s web site at www.pafgraf.org.




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