NORTHLAKE, IL - August 31, 2004 - Sun Chemical, the world’s foremost manufacturer of inks and coatings, at Graph Expo 2004 will showcase innovative inks and other materials designed to improve pressroom productivity while expanding printers’ opportunities to distinguish their printed materials. Sun Chemical is emphasizing its ability to provide printers a total package of inks, coatings, blankets, fountain solutions and other products - all available from a single source - that can help achieve improved results in the highly competitive ink market. "If a printer can imagine the possibilities, then Sun Chemical will demonstrate at Graph Expo how it can help make those ideas a reality," said Chris Morrissey, corporate vice president of marketing for Sun Chemical. Graph Expo, North America’s largest trade show for the printing industry this year, will be held Oct. 10-13 at McCormick Place in Chicago, IL. SHEETFED INKS Kohl & Madden, the Sun Chemical division serving the commercial market, will introduce three new inks and display new tools that will make color management easier in both the ink room and pressroom. Among K&M’s newest offerings is XX-TREME, a sheetfed ink system formulated to produce outstanding results with the use of stochastic screening. "As the use of stochastic or frequency modulated (FM) screening grows, printers are finding they can dramatically improve results when they use products like K&M’s XX-TREME inks, combined with Rycoline’s SF One-Step or two-part fountain solutions and the new Sun Graphic Stochastic Ultra Dot blankets to optimize FM printing," said Brad Bergey, president, Kohl and Madden. Rycoline was acquired by Sun Chemical, and this will be its first Graph Expo under the Sun Chemical umbrella. The Rycoline Incorporated Group of Companies produces a range of well-known products under the Rycoline, Sun Graphic and Rogersol brands, which include a complete line of fountain solutions, blanket and roller washes, silicone and silicone replacement products, overprint coatings, printing blankets and a complete line of miscellaneous products from aerosols to anti-static products. "The addition of Rycoline and Sun Graphic enhances Sun Chemical’s ability to utilize its broad product portfolio and global resources to provide localized solutions," said Mike Murphy, president, Sun Chemical North American Inks. "With over 300 locations around the world, Sun Chemical’s presence in many local markets ensures timely, ‘next door’ customer service." Kohl & Madden also will show K&M Brite, a second-generation hybrid ink that offers the best characteristics of UV and conventional offset for outstanding sheetfed results. In addition, K&M continues its roll-out of World Series, which was introduced at drupa 2004 as the industry’s first universal ink system designed for global use on virtually all sheetfed applications. The highly versatile World Series inks are formulated with vegetable oils only, for better lithographic performance and improved environmental care. Sun Chemical is offering World Series around the globe for printers who want to standardize their ink usage to improve consistency and, at the same time, reduce waste created by constant changes in inks for different applications. "Kohl & Madden strives to meet and exceed our customers’ expectations with all our new offerings," Bergey said. "We are dedicated to creating the highest quality products and maintaining a strong local presence, so we can provide the best service to our customers." PUBLICATION INKS At Graph Expo, Sun Chemical’s North American Publication Inks will introduce PrintEasy, its new line of web heatset inks designed to improve print quality, consistency and productivity. These inks have been organized by paper-use applications from improved newsprints to heavyweight coated stock, each with a standard formula and two improved ink grades designed to meet the printer’s needs for ink strength and performance. The PrintEasy inks offer improved ink-water balance, reduced piling and high rub resistance. PrintEasy also incorporates Rycoline fountain solutions and Sun Graphic blankets - as well as the best technical service in the industry - to create a total solution package. The Publication group also recognizes the growing appeal of stochastic printing, and is introducing the High Fashion ink system for this market. High Fashion inks print ultra-sharp dots needed to realize the excellent tonal gradations and color saturation that FM printing can offer, especially when used with Rycoline’s Stochastic 4000 HSW Etch and Sun Graphic Stochastic Ultra Dot blankets. "The PrintEasy line for web heatset offset creates a total package of inks, fountain solutions, blankets and technical service that enhances our position as an industry leader, bringing the best technology to our customers around the world," said Murphy. "This new offering demonstrates Sun Chemical’s commitment to creating value and high quality service for the customer." PACKAGING INKS Sun Chemical’s North American Packaging Inks also will introduce several new products designed for use by the growing contingent of converters attending Graph Expo. These include RotoPure HS inks developed for printing on films that require excellent adhesion and high lamination bonds. The newest addition to Sun Chemical’s highly regarded RotoPure family of lamination inks, the HS series offers high pigmentation for maximum color strength. Formulated without the use of TDI or tin, RotoPure HS also balances health and environmental concerns, making it ideal for stand-up pouches, retort and other flexible packaging applications. RotoPure HS features excellent printability at high speeds, and can be laminated with adhesives or primed extrusion processes. Sun Chemical also is offering FlexoPure as a general-purpose lamination ink system, which can be used on a wide latitude of flexible packaging films. Because FlexoPure has excellent solvent release and very low GCs, it makes an excellent ink choice for food packaging. It can be used for line and screen printing on a wide range of aniloxes, and laminates well using 100% solids, solvent or water-based adhesives. For non-lamination surface printing, Sun Chemical is introducing SunSharp 1190, which can be used to print applications such as bags for bread or frozen foods, news mailers and some bottle wraps. SunSharp 1190 includes high-strength process and spot colors. These inks have good ice-water crinkle resistance and provide high gloss. "These ink sets offer converters substantial improvements in productivity and quality," said Richard Pettifor, vice president, North American Packaging Inks. "The versatility of these systems and their outstanding printed results can help printers gain an advantage in today’s highly competitive packaging market." Further details regarding new product releases are available at www.sunatgraphexpo.com . Please visit Sun Chemical, Kohl & Madden and other members of the group at Graph Expo Booth #824.