PITTSBURGH, PA (June 23, 2003) Printcafe Software, Inc., the operating system for print, today announced that Michael Schneider has been promoted to National Sales Manager for the Label and Packaging market. For the last three years, Schneider has been the Southwest District Sales Manager for the Commercial Division of Printcafe. In this newly created role, Schneider will dedicate his efforts to growing the market acceptance of Printcafe’s PSI Flexo print management solution, and elevate the importance of the Flexo marketplace as Printcafe continues to build expertise in this field. "Michael has an exceptional understanding of the unique needs of flexo and narrow web printers," said Jeffrey White, Regional Sales Director at Printcafe. "He is excited to fulfill a role that is dedicated to the needs of this important market segment." Schneider brings more than 15 years of experience in the printing industry to the position. Before the formation of Printcafe, Schneider was a sales executive for Programmed Solutions, Covalent, and Reynolds & Reynolds. In addition to his sales experience, he was the controller of DFW Webco Printing Company and worked for two years in public accounting. Michael earned a degree in accounting from Texas Tech University in 1985.