May 9, 2003 -- Heidelberg is presenting its JDF strategy with Prinect at this year’s Seybold Conference which takes place in Amsterdam from June 11 to 13. Seybold is making the future importance of Job Definition Format (JDF) the motto for the whole of the first day of the conference. “End-to-end networking of all operation-relevant processes is of decisive importance in order for printshops and media service providers to maintain competitiveness. JDF has a key role to play in this as the solution for integrating processes”, says Dr. Peter Leu, Head of Prinect Product Management at Heidelberg. On June 11, Leu will explain the JDF-based Prinect workflow solution which allows users to organize and integrate all operation-relevant prepress, press and postpress processes. The modular concept offers complete vertical and horizontal networking of all processes, something which no other competitor involved in the graphic arts industry can offer to the same degree. This modular design means that Prinect offers an entry-level solution for small printshops as well as a high-end workflow solution for industrial printers whose printing operations are internationally distributed over several sites. Heidelberg's key areas of focus when enhancing Prinect's functions include the customer interface, relationships with partners and suppliers, and multi-site, distributed production. Wiebke Stoltenberg from Prinect Product Management will present Heidelberg’s JDF prepress workflow Prinect Printready System within the framework of the “7 Minutes with a JDF Vendor”. The Prinect Printready System provides the opportunity to map and thus automate all the prepress tasks in a freely configurable, digital workflow. In line with the basic principle of Prinect, the new solution is fully modular so that individual components can be selected and added to the overall system rapidly and easily depending on specific requirements. The Prinect Printready System is aimed not just at Heidelberg's existing customers throughout the graphic arts industry. The open system concept is also suitable for companies using other makes of product. In conclusion, Dr. Rainer Prosi, JDF Development and Prinect Integration, will give an account of the short- and medium-term prospects for JDF. “The European Seybold Conference is the ideal platform for Heidelberg to promote the JDF technology and use practical examples to convince the print media industry of the revolutionary opportunities it offers in process integration”, Leu continues. Seybold offers an early-bird rate until May 23rd. Further information can be obtained by www.seybold365.com/amsterdam2003/