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Featured:     European Coverage     Production Inkjet Analysis

New Corrugated Container/Display Proofing Media and Software

Friday, March 28, 2003

Press release from the issuing company

March 27, 2003 -- TWP USA, Inc. announced today the availability of free sample rolls and sheets of its new digital proofing media designed specifically for corrugated container and POP display graphics. Most graphics professionals in the commercial print, publishing and high-end packaging industries have been able to make an inexpensive and time-saving digital proof on media that is consistent with what they use on their presses. With a minimum of color management, they can produce a valid digital proof from design to print, allowing the buyer to know from the very start of a project what he can expect from the final printed piece. But in the corrugated container and display industry, digital proofing is mostly done by printing a finely dithered stochastic image at 600+ dpi on 90+ brightness paper designed for posters or commercial print, without showing traps, overprints or halftone dots. This often leads to unrealistic expectations from the buyer and headaches for the pressman who may need to deliver a 45 lpi halftone on a 70 brightness mottled liner that can’t possibly match the digital proof that was signed in approval by the buyer. TWP USA, Inc. is proud to introduce The Whole Proof digital proofing media and software, designed from the ground up for corrugated container graphics. Now corrugated graphics professionals can proof on the same substrate that will be used on the printing press using existing RIPs and inkjet printers, or the TWP proofing RIP that shows essential features of flexo printing, such as traps, overprints, knockouts, and halftone dots of process and spot colors (including GCMI colors). Based on the powerful JAWS RIP from Global Graphics (www.globalgraphics.com), the RIP will accept PostScript and PDF files from standard desktop publishing applications, and output to most wide format inkjet printers, including HP DesignJet and Epson Stylus Pro devices. Kevin Chop, Operations Manager, Packaging, Graphics, & Design Division at Matthews International Corporation comments "With the combination of today’s advanced inkjet proofing rounding the corner of acceptance as a contract color proof, and the power of a good Color Management System, there is a GREAT need for proofing substrates that better simulate non-traditional printing niches such as corrugated and multi-wall bags". Mike LaLonde, president of Midwest Graphics adds, “The one thing this industry has not been able to do is give us a way to match the actual printing run with a digital proof.  A coating on the actual stock, combined with the correct colours, will give the industry a tool we have needed for the last ten years.  The idea of using a digital proofer to simulate the actual stock with inks was a disaster.”  Free samples of the proofing media in 24” x 80’ rolls or 11” x 17” sheets (based on Smurfit-Stone’s White Top liner) can be obtained by sending e-mail to thewholeproof@aol.com, or by calling Pierre Ferland at 514.631.0062. Printed samples are also available. Quantities are limited. TWP USA, Inc. is a privately owned company, incorporated in June 2002, specialized in digital proofing systems for the flexographic printing industry. For more information, please contact: Pierre Ferland TWP USA, Inc. 8907 Sunrise Blvd., Plantation, FL 33322 thewholeproof@aol.com, or by phone at (514) 631-0062.




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