Awards Celebrate the Convergence of Technology and Art Design
Monday, July 22, 2002
Adobe Honors Best-in-Class Student Design with Achievement Awards SAN JOSE, Calif.--July 19, 2002--Adobe Systems Incorporated, the leader in network publishing, today announced the winners of the second annual Adobe Design Achievement Awards. In a ceremony last evening at the Solomon R. Guggenheim Museum in New York City, Adobe recognized student achievements that assimilated the powerful convergence of technology with creative artistic expression. More than 800 submissions were received, representing the work of some of the most talented and promising student graphic designers, illustrators, digital filmmakers and computer artists from leading U.S. design schools. This year's awards ceremony reflects technology's impact on virtually every aspect of the art world. At a time when design schools receive more applicant portfolios containing computer animation and sound pieces on zip disks and CD-ROMs than traditional hardbound albums of drawings and paintings, the appeal of digital creation is unmistakable. Computer technology has invaded every medium, including instructional curriculum in the schools. As a result, student designers no longer resist the use of technology; rather they are embracing technology as tools to help them fully express their creativity and realize their ideas. Using the latest versions of Adobe software, students submitted projects in eight categories ranging from print and photography to digital media and Web. Five distinguished design professionals served as judges, selecting winners based on overall impact, design execution, and level of technical virtuosity. This year's first place winners received $5,000 cash and an all-expenses-paid trip to New York City for the awards ceremony. Winners also took home an entire suite of Adobe products and had the opportunity to showcase their work and meet with design industry professionals attending the awards event. "The Adobe Design Achievement Awards program has been a huge success with students, allowing them to express their artistic vision without having to compromise their ideas or overcome technological hurdles," said Harley Lingerfelt, vice president for information management and technology at the Savannah College of Art and Design. "The rewards from this experience are immeasurable, giving students the opportunity to show the outside world their skills and talent while developing the expertise in industry-leading tools that will help prepare them for future careers in design." The Adobe Design Achievement Awards are a component of the Adobe Partners by Design program, which fosters and promotes design education and lifelong learning for design professionals by providing member schools with the latest design tools, training and techniques. The program facilitates communication between the academic and commercial design communities, providing exposure for students, and award winners in particular, to distinguished industry professionals. Twenty-one prestigious U.S. design schools actively participate in this program. "Adobe's Partners by Design program offers an extensive curriculum, software training, and the design tools that cultivate support for new talent, higher innovation and enduring expression," said Melissa Dyrdahl, senior vice president, Corporate Marketing and Communications. "The Design Achievement Awards are a real highlight of the program, giving students a unique opportunity to be recognized by the design community for outstanding creativity and technical proficiency."