Editions   North America | Europe | Magazine

WhatTheyThink

Quebecor Expands Latin American Directory Platform to Eight Countries

Press release from the issuing company

BUENOS AIRES, ARGENTINA and MONTREAL, QUEBEC--Quebecor World Inc. today announced that it has signed a major long-term telephone directory printing contract with Telecom Argentina, a subsidiary of Telecom France. Quebecor World will print approximately 4 million telephone directories or 4.1 billion printed pages annually. The contract covers directories for all of Argentina's major cities servicing a market of 37 million people. Quebecor World has grown it's share of the Latin America directory market from 3% in 1998 to approximately 40% today. Quebecor World now prints almost 58 billion directory pages a year for eight Latin American countries at its facilities in Mexico City, Lima, Recife, Sao Paulo and Buenos Aires. This is more than all the directory pages Quebecor World prints in Canada where it has more than 90% per cent of the market. Our customers are among the largest directory publishers in the region including, Telecom Argentina, Listel, ADSA, and TeleListas. The Latin American directory market is expected to grow by approximately 10% per year during the next several years. The five-year agreement with Telecom Argentina is payable in $U.S. and includes an additional two-year option. The majority of the directories will be printed in a newly expanded Quebecor World facility in the Buenos Aires suburb of Pilar. Quebecor World is investing in state-of-the-art prepress, and transferring modern press and bindery equipment from North America to the recently expanded Buenos Aires plant. "We are delighted to sign this agreement with Telecom Argentina, an integral part of the world leading telecommunications group, Telecom France,'' said Guy Trahan, President Quebecor World Latin America. "Our customer asked us to print in Argentina. The volumes in this enabling contract support an investment, with good returns, in an Argentine based plant. We are installing modern, highly efficient press and bindery equipment and linking our facility by a high-speed satellite and fiber optic network to our other global facilities. This improves customer service and opens export opportunities, thus significantly enhancing our investment.'' "Telecom Argentina is committed to supporting our community through local purchasing but we have demanding standards for price, quality and delivery,'' commented Alejandro Martins, Director General of Paginas Amarillas del Grupo Telecom. "Quebecor World's newly expanded Pilar facility, backed by the Quebecor World network, will ensure that we can satisfy our rapidly growing print demands in the coming years from a state of the art domestic location that is internationally competitive.'' In addition, the creation of a directory module in our Pilar plant extends our network of directory facilities in Latin America. This network gives us exceptional flexibility to service customers across the region. Quebecor World is now the leading supplier of directories in the America's in that it services publishers in Argentina, Brazil, Peru, Mexico, the Caribbean, Central America, the United States and Canada. The Telecom Argentina directory contract is the fourth long-term directory contract that Quebecor World has won in the last year in Latin America. Other major directorycontracts were won in Brazil, Peru and Mexico. Telecom Argentina, a subsidiary of Telecom France is one of Argentina's leading telecommunications firms. It is licensed for an unlimited period of time to provide with national coverage Basic Telephone Services, which includes the provision of local,domestic and international long-distance telephone services, and the supply of fixed telecommunications links.

WhatTheyThink is the official show daily media partner of drupa 2024. More info about drupa programs