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Kodak Simplifies Digital Photography With New EasyShare System

Press release from the issuing company

ROCHESTER, N.Y., April 23 -- Eastman Kodak Company today introduced a camera docking system, making it easier than ever for people to print and share digital pictures. Called EasyShare, the new line of cameras and docking system will set the standard for ease of use for digital photography. The Kodak EasyShare system features a camera dock and two new digital camera modelsthe Kodak DX3500 Digital Camera and the Kodak DX3600 Zoom Digital Camera. The camera dock addresses two of the biggest objections to digital cameras: easy connection and battery charging. Once the camera is placed in the dock, pictures are automatically uploaded to the computer and the dock recharges the camera's battery pack. The system also includes software that allows users to connect to the Internet to e-mail or print their pictures. EasyShare makes picture sharing as easy as picture taking: one-button simple. "Kodak was the first to make picture-taking simple for people," said Daniel A. Carp, Chairman and Chief Executive Officer, Eastman Kodak Company. "Through EasyShare, Kodak will bring the same benefit of simplicity to people in the digital age by integrating digital cameras, imaging networks and services and media into one system. We intend to harness all the advantages of EasyShare to achieve Kodak's stated goal of being among the top sellers of consumer digital cameras." Delivering on the Kodak promise of "You press the button, we do the rest," the EasyShare docking system is the latest in a series of new, affordable devices that bring the benefits of digital photography to consumers everywhere. Future models of Kodak consumer digital cameras will incorporate the EasyShare system, an example of how Kodak is connecting devices to its infrastructure and Internet services and media to provide people with easy ways to share pictures.

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