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SAi’s new VirtualSign is an augmented reality (AR) app that lets signmakers show clients how a sign will look in situ before it is printed and installed. We spoke wth SAi’s Gudrun Bonte, Vice President of Product Management, who oversaw the development of the app.
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About Richard Romano
Richard Romano is Managing Editor of WhatTheyThink. He curates the Wide Format section on WhatTheyThink.com. He has been writing about the graphic communications industry for more than 25 years. He is the author or coauthor of more than half a dozen books on printing technology and business. His most recent book is “Beyond Paper: An Interactive Guide to Wide-Format and Specialty Printing.
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