Why Legacy Publishers Struggle in the Digital World
Much has been written recently about the issues legacy publishers are facing as they try to navigate the digital world, including Jill Abramson’ book "Merchants of Truth." Setting aside the plagiarism charges, Abramson, formerly an editor at the New York Times, makes some excellent points. Senior Editor Cary Sherburne wanted to add her two cents’ worth in this article.
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Cary Sherburne is a well-known author, journalist and marketing consultant whose practice is focused on marketing communications strategies for the printing and publishing industries.
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