Selling to SMBs: It’s Time to Get Your Digital Game On!
Just like large enterprises, small and medium-sized businesses (SMBs) want to look credible and professional as they spread the word about their businesses. This article explores the top business priorities of today’s SMBs, how the marketing mix is changing, and what it takes to win in this market.
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A digital printing and publishing pioneer, marketing expert and Group Director at InfoTrends, Barbara Pellow helps companies develop multi-media strategies that ride the information wave. Barb brings the knowledge and skills to help companies expand and grow business opportunity.
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