Well, sort of. Via
Environmental Leader, Disney—the largest children’s book and magazine publisher—has announced a new policy that stipulates the use of FSC-certified paper as well as recycled content, and specifically:
calls for the elimination of paper products from illegally harvested woods; from High Conservation Value Areas (such as endangered forests and areas of old growth) being degraded by poor land use practices; from areas where paper fiber is harvested in violation of internationally accepted instruments protecting the rights of indigenous or forest-dependent peoples; from areas that have been converted from natural forests to plantations and other land uses after November 1994; and from plantations using genetically-modified trees.
The article specifically mentions that Disney will be “shunning” Asia Pulp and Paper, although a comment from a representative from APP points out that Disney never sourced paper from them. Anyway, regardless of from whom they are not getting their paper, it’s good to see Disney moving in more sustainable and progressive directions.
About Richard Romano
Richard Romano is Managing Editor of WhatTheyThink. He curates the Wide Format section on WhatTheyThink.com. He has been writing about the graphic communications industry for more than 25 years. He is the author or coauthor of more than half a dozen books on printing technology and business. His most recent book is “Beyond Paper: An Interactive Guide to Wide-Format and Specialty Printing.