Save the date, Monday, February 27, 11 a.m. EST, for a free TAPPI Webinar  titled “How to deal with misleading environmental claims related to print and paper,” facilitated by Phil Riebel, President and COO of Two Sides U.S.
This presentation will outline some of the unique environmental and social features of print and paper products which make it a sustainable way of communicating. The (often ignored) environmental and social impacts of electronic communications will also be reviewed, as well as environmental marketing rules and guidelines that companies should respect when making environmental claims (ex: US Federal Trade Commission Green Guides). Print and electronic media will co-exist for many decades and we need to reduce the environmental impacts of both.
To register, or for more information, click here.