If you don't - or your staff doesn't - get to at least one "green" industry event this year, you only have yourself to blame. You can't miss them; there are physical and virtual events happening nearly weekly. We hope to list them all!
Consider
WTT Going Green the place you need to go to find out what's happening in the Graphic Arts industry. Here are two sets of upcoming webinars that you should be aware of.
All About: Sustainability; a free webinar series sponsored by
Target Marketing Group and
Printing Impressions Group. For more information and registration,
click here>>
- Manage Your List the Green Way, July 10, 2008
- Behind the Logos: Environmental Certifications and the Printing Process, August 12, 2008
- Go Green From the Inside Out: Developing a Corporate Environment Program, October 7, 2008
- Partners in Green: Working With Your Direct Marketing Agency to Produce Sustainable Campaigns, December 9, 2008
Environmental Sustainability in the Premedia Arena; a webinar series from the
IPA for strategic decision makers looking to reduce costs and win business through their knowledge of sustainability. For more information, registration, and pricing
click here>>
- Sustainability: The Fundamentals, July 16, 2008
- Carbon Footprints: Calculating Your Green Strategy, July 30, 2008
- Sustainability vs. Pollution Control, August 13, 2008
- Sustainable Design, August 27, 2008
- Global Initiatives: Becoming Certifiably Green, September 10, 2008
- Benchmarking & The Legislative Front, September 24, 2008
If you missed the last WTT "green" webinar -
Sustainability is the New Green - you can always get the slide deck and an MP3 file to enjoy the archived event, which was broadcast on June 25. Files are available for download
here>>
Rick Mazur, from
Kodak’s Graphic Communications Group, outlined the four components of a
Sustainability Plan and recommended ways to do a “self assessment” on:
- Strategic intent
- Stakeholder perceptions
- Performance management
- Industry stewardship
Don't be late for class!
