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The Colour of Money

Sean Smyth of Digital Demand World looks at the importance and capabilities of colour control in print as brands invest more heavily in design.

By Sean Smyth
Published: March 14, 2014

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Sean Smyth is print consultant at Smithers Pira, the worldwide authority on the packaging, paper and print industry supply chains. Sean has spent over 25 years in the industry in senior technology positions for a variety of print businesses across the supply chain, in hands on and consultancy roles. He helps companies make money through the appropriate use of technology.

 

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