What's in it for publishers? Not lower prices for magazines according to an article by Folio. But publishers may get access to more services as Banta has more short run capabilities and has been working in the direct mail area longer than RRD. Banta's customers may benefit from Donnelley's strong co-mailing structure which has the potential for postage savings. (Also see the post from Nov 1st - "Cenveo Outplayed as Banta Agrees to be Acquired by RR Donnelley".)