Printing in Colombia: Views from Andigraf's Grafica 2010
Colombia's printing industry association, Andigraf, held its annual meeting in Santa Marta, Colombia, in early September. WhatTheyThink's Senior Editor Cary Sherburne participated in the event as an attendee and speaker, joined via video by WhatTheyThink's Dr. Joe Webb, Director of the Economics and Research Center. Sherburne shares her thoughts about the Colombian experience.
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Cary Sherburne is a well-known author, journalist and marketing consultant whose practice is focused on marketing communications strategies for the printing and publishing industries.
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