It Had to Happen, and It Has: Creative Firms Declare That As A Sales Opportunity, Collateral Print Is No Longer King

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It Had to Happen, and It Has: Creative Firms Declare That As A Sales Opportunity, Collateral Print Is No Longer King

Well,

By Heidi Tolliver-Walker Published: June 29, 2006

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About Heidi Tolliver-Walker

Heidi Tolliver-Walker is former print industry magazine editor and long-time industry analyst, content developer, author, and blogger. She has written for the industry’s top publications, research companies, and private companies for the past three decades — so long that she still has an AOL address, which she signed up for back when AOL was still cool. You can reach her at [email protected].

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