Are plastics manufactures starting to panic? I only ask because it seems that CNN—and maybe others—are being inundated by pro-plastic ads, reminiscent of when Big Tobacco was trying to save itself. In this article, we look at some of the PR plastics organizations are putting out, and you can draw your own conclusions!
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Cary Sherburne is a well-known author, journalist and marketing consultant whose practice is focused on marketing communications strategies for the printing and publishing industries.
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Discussion
By Cary Sherburne on Jul 09, 2024
Seems I'm not alone in name checking the plastics industry. Read this article about Baltimore suing Pepsico, Coke and Frito Lay, pointing out many of the deceptive practices I outlined in this article -- and in another one to be published soon! https://www.packworld.com/sustainable-packaging/article/22913407/baltimore-sues-pepsico-coke-and-frito-lay-over-plastic-pollution