Fast Tracking Fashion: Inspiring Stories from the World of On-Demand Textiles and Apparel
On-demand production has transformed many industries, although it has been slower to gain traction in textiles and apparel. Today, though, there are fewer barriers, the biggest being the mindsets and business models of brands and retailers. Cary Sherburne looks at some companies who are on the cutting-edge of on-demand textile production.
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Cary Sherburne is a well-known author, journalist and marketing consultant whose practice is focused on marketing communications strategies for the printing and publishing industries.
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