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The Factory NYC Takes Experiential Graphics to the Next Dimension

Brooklyn-based fabrication shop The Factory NYC is taking experiential graphics and retail displays to the next level with its new Massivit 3D printer, helping make big brands even bigger.

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About Richard Romano

Richard Romano is Managing Editor of WhatTheyThink.  He curates the Wide Format section on WhatTheyThink.com. He has been writing about the graphic communications industry for more than 25 years. He is the author or coauthor of more than half a dozen books on printing technology and business. His most recent book is “Beyond Paper: An Interactive Guide to Wide-Format and Specialty Printing.