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A growing number of companies are popping up in North America that offer custom apparel produced on demand. This is an important supply chain shift, both from an environmental and economic perspective as weaknesses in global supply chains have increasingly come to the forefront. Not everything, of course, can be produced on demand. But companies like California-based Equipe are demonstrating that local production is not only feasible, but a viable alterative for a growing variety of apparel and home décor items.
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About Cary Sherburne
Cary Sherburne is a well-known author, journalist and marketing consultant whose practice is focused on marketing communications strategies for the printing and publishing industries.
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