WhatTheyThink

Video

Interviews with Industry Executives, Commentary & Analysis from WhatTheyThink Contributors and other video features.

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ISA Joins Forces with Impressions Expo

In 2020, the ISA Sign Expo will colocate with Impressions Expo (formerly the Imprinted Sportswear Show). Lori Anderson, CEO and President of ISA, talks about the advantages of this colocation for both shows. Watch Video

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Customer Education is Integral to Visutech's Success

Pat McGrew interviews Jan-Olef Jungersten, CEO of Visutech Digital AB, about his print philosophy and the importance of customer education to create profit. Watch Video

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ISA Sign Expo 2019 Opens in Las Vegas

David Hickey, VP Advocacy for the International Sign Association (ISA), talks about the 2019 Sign Expo’s opening day, some of the new technologies on display at this year’s show, and how new signage technologies and applications are impacting sign codes and regulations. Watch Video

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Catherine Monson: Sign Trends From Environmental Graphics To Dynamic Digital Signage.

FastSigns President Catherine Monson discusses trends in the sign industry from environmental graphics to dynamic digital signage. Watch Video

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Minimize Wasted Workflow Time to Save Money

David Spencer, President and CEO of SpencerMetrics, analyzes how people, machines, and workflow come together to identify and minimize wasted time to reduce costs. Watch Video

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Inkjet Evolves in Customization

Scott Leger and Gary Barnes of FUJIFILM discuss the shift from analog to inkjet technology for late-stage customization and the higher speed of variable print. Watch Video

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FASTSIGNS to Expand Throughout the Caribbean

Jose Corujo, a FASTSIGNS franchise partner from Puerto Rico, plans to expand his business throughout the Caribbean, including the Dominican Republic, the Virgin Islands, and additional locations in Puerto Rico. Watch Video

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Metallizing and Other Industrial Printing Technologies

Rob Malay, Product Development Manager for VDI, was a keynote speaker at InPrint 2019. He talks to Kelley Holmes about metallizing, and VDI's converting of polymer webs, metal foils, and flexible glass substrates for printing industry applications. Watch Video

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Zalsman b.v. Has More Than 160 Years of Experience

Herman Verlind, Owner of the Netherlands' Zalsman b.v., talks about the company's 160-year history and the future of their offset and digital printing capabilities. Watch Video

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I, Frank

Frank has robots on his mind. He talks about automation in general and how it has made organizations more effective, but bemoans the fact that such automation removes entry-level jobs from all industries. Will we see the movie “Planet of the Robots”? Watch Video

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Hunkeler AG Looks Ahead to drupa 2020

Hans Gut, VP of Marketing for Hunkeler AG, talks about the importance of drupa 2020 as a showcase for the industry, and Hunkeler's innovations in automation, workflow, and systems integration. Watch Video

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FASTSIGNS of Helena's Unique Showroom Honors the City's Rich History

Greg Painter, owner of FASTSIGNS of Helena (Mont.), takes us on a tour of his unconventional showroom complete with an upstairs diner and other iconic elements from Helen's storied past. All of it is designed to pay tribute to the history of the town and show customers many of the applications available. Watch Video

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Bluecrest Blends Production Print and Direct Mail

Kevin Marks, VP of Global Production Print for Bluecrest, talks about the company's involvement in production print and direct mail, as communication continues to change. Watch Video

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The Ecommerce Trend in Labels and Packaging

Dawn Olson of Konica Minolta Business Solutions U.S., helps customers who have invested in industrial print solutions profit from their investment as quickly as possible. She encourages those in the label and packaging world to take advantage of the opportunities in packaging for ecommerce. Watch Video

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From the Corporate World to FASTSIGNS

Div Bhingradia, owner of FASTSIGNS Mooresville (N.C.), left his corporate job to open his own sign shop and take advantage of the fast-growing North Carolina business environment. FASTSIGNS helped him navigate an industry with which he was unfamiliar. Watch Video

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Frank Looks at "Printing Outlook 2019"

Frank talks about the new WhatTheyThink “Printing Outlook 2019” report. There are no leading indicators for the printing industry, government data need a lot of interpretation, and yet printers need insight in order to make intelligent business decisions. This report will give printers meaningful information on where the industry is—and where it may be going. Watch Video

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InPrint 2019 is Off to the Races

Frazer Chesterman, co-founder of InPrint, talks with Kelley Holmes about this year's event, the move to Louisville, Ky., and what the future holds for the organization. Watch Video

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HP Builds on HDNA to Give Customers a More Diverse Platform

Carles Farre, Director of Commercial Business for PageWide Industrial at HP, talks about new features and capabilities that build on HP's High Definition Nozzle Architecture (HDNA) platform to give customers more productivity and versatility. Watch Video

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Steve Kouroupas Transitions from Commercial Printing to Signage

Steve Kouroupas, owner of FASTSIGNS of Greenville (N.C.), spent 10 years in the commercial printing industry and in 2016 looked into opening his own sign business by purchasing a FASTSIGNS franchise. He's found the sign business to be a "mashup of printing, graphics, and construction." Watch Video

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For IWCO Direct, Direct Mail is a Mix of Offset and Digital

Steve Myrvold, EVP of Operations for IWCO Direct, talks about the fully-integrated direct mail company and their mix of digital and offset equipment. Watch Video