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Interviews with Industry Executives, Commentary & Analysis from WhatTheyThink Contributors and other video features.

Profiles in Print Premier Press
Profiles in Print
Premier Press (Portland, Oregon)

WhatTheyThink traveled to Portland to visit Premier Press to learn more about their business, how they operate, and what makes them unique. This film is the first in an ongoing series of Profiles in Print.

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Frank Kerns Over a New Leaf

Frank talks about kerning and how it evolved as we moved from wood type up through phototypesetting. A piece of rectangular wood type would be cut to allow tighter spacing with its adjacent character. Fast forward to the 1960s and the advent of the Visual Graphics Corp. PhotoTypositor which introduced the concept of tight spacing to typography. Watch Video

FASTSIGNS Franchisee Talks Diversity and Inclusion

Carmen Ruiz, a FASTSIGNS franchisee from Holly Hill, Fla., talks to Kelley Holmes about giving a panel discussion at the annual FASTSIGNS convention about inclusion and diversity. They also talk about an interesting project her business worked on that brought diversity and inclusion to life in her community. Watch Video

Fourth Generation Leadership at FurbushRoberts

Cary Sherburne talks to Caitlin Sullivan, President, FurbushRoberts. FurbushRoberts was founded by Caitlin's great-grandfather. She's been working in the business full-time since 1999 and part-time before that while she was in school at RIT. As the first female leader of the company, she took over running the company a few years ago and shares some of her experiences and thoughts about where she wants to take the company. She encourages others to consider a career in the graphic arts industry, taking advantage of association memberships, networking with colleagues and mentorships to smooth the way. Watch Video

Pat McGrew Talks Data

"If you’re running a business and you don’t know your cost of goods sold, you’re not using data properly." WhatTheyThink contributor Pat McGrew discusses the emphasis on data collection and analysis at the recent Dscoop, and how, when used properly, data can help businesses grow. Watch Video

American Banknote Corp. Expands Beyond Plastic Card Printing

American Banknote Corporation' Guy Broadhurst talks about attending his first Dscoop. Predominantly a plastic card printer, AB Corp. has expanded into 3D printing and the novel—for them—application of printing on paper. Watch Video

Warren Werbitt Goes Printer to Printer with GAA’s Wendy Romig

This week, Warren talks to Wendy Romig, President of The Braceland Group, which manages Graphic Arts Alliance, a buying group for independent printing companies that helps smaller print businesses be more competitive against the larger print groups. Watch Video

Geeking Out with RIT’s Bruce Myers and PUA’s Bill Pope

Resident Print Geeks Jim and Shelby spent some time talking with Bruce Myers of RIT and Bill Pope of PRINTING United Alliance about changes to the printing and packaging programs at RIT. We also found out how Bruce geeks out—and it’s all about color! Watch Video

Making the Leap to Becoming a FASTSIGNS Franchisee

Dan Stutzman, a FASTSIGNS franchisee from Erie, Pa., talks about the history of his company and how he converted to a FASTSIGNS business. Dan also talks about the support his business gets from the corporate side of the franchise business. Watch Video

Kurt Michalak of Fortis Solutions Group Talks Growth

Kurt Michalak, Fortis Solutions Group’s Director of Manufacturing for the Central Region, talks about how the company has grown from five plants to 15 in five years. The company specializes in everything from pressure-sensitive labels to flexible packaging, with a press mix that is 70% flexo, 25% digital, and just under 5% offset. They have also acquired a fleet of HP Indigo presses, expanding from four to 25 in those five years. Watch Video

A Sustainable and Creative Flexible Packaging Application

David Zwang talks to Andrew Mansfield, New Business Development for Harkwell Labels. The UK-based Harkwell has developed a great application that promotes a circular economy—and it can put a smile on your face. Watch Video

Frank's Radio Days

Frank notes that WhatTheyThink now offers audio versions of its many articles. He harkens back to his early years and radio and how it competed with print advertising. It was television in the early 50s that took advertising away from print and the Internet that took even more. Watch Video

Bill Farquharson Asks, "Why Aren't You Selling More?"

The Sales Vault's Bill Farquharson spoke at the recent NPSOA Owners Conference on the topic of "Why aren't you selling more?", how COVID affected his business, and how to reinvent yourself after a pandemic. Watch Video

Mr. Print's Albert Patterson On His First Time Attending the Owners Conference

Albert Patterson, Owner of Mr. Print, talks to Kelley Holmes about his first time attending the NPSOA's Owners Conference. An Army veteran, Albert acquired his business in 2020, focusing on the equestrian vertical. He has found a network of like-minded owners in the NPSOA and it's been invaluable to his business. Watch Video

Bill Schmidt on Self-Funded Employee Insurance Solutions for Small Businesses

Bill Schmidt, President of Small Business Insurance Solutions and a recent speaker at the NPSOA Owners Conference, sits down with Kelley Holmes to discuss self-funded insurance solutions for small business. Bill has been able to save small businesses a lot of money by introducing them to the opportunity to self-fund employee insurance programs. Watch Video

Warren Werbitt Goes Printer to Printer with Nelson Anderson

This week, Warren talks to Nelson Anderson, Full Sail Media and Minuteman Press. Anderson took over Minuteman Press in Glen Burnie, Md., 18 years ago and grew it into the largest center in the Minuteman franchise network. Three years ago, they launched a digital marketing company called Full Sail Media. Watch Video

Graphco Holds Open House at EZ Mailing in Indianapolis

Graphco President Chris Manley is joined by EZ Mailing Owner Kevin Bennet on the final day of a two-day open house dubbed "The Unfair Advantage" by Graphco. They discuss the company's beginnings as a mail only shop to a full service printer and mailer now with offset, digital, and wide-format capabilities. Watch Video

CustomXM’s Paul Strack on How the Pandemic Changed His Company

Sometimes a major crisis like a global pandemic helps a business focus, change, and better prepare itself for the future. Paul Strack, President of CustomXM, shares how this happened with his print business. Watch Video

GMG’s Marc Levine on Accurate Color Proofing and Print Manufacturing

Hard-copy color proofing has come a long way over the years. David Zwang talks to Marc Levine of GMG Color about how GMG has been on the front lines of this battle. Watch Video

Catching Up With a FASTSIGNS Master Franchisor from Puerto Rico

José Corujo, FASTSIGNS Franchise Partner from Puerto Rico, talks to Kelley Holmes about his three centers there and 10 years of experience as a franchisee. José also discusses selling a center in the Dominican Republic as a Master Franchisor, as well as what it means to be a part of the FASTSIGNS franchise network. Watch Video

Guerrillas in the Midst: A Look at the WhatTheyThink Staff

The past two years of seclusion have given scientists a unique opportunity to study the WhatTheyThink contributors in their natural environments. Enter these unique worlds…if you dare. Watch Video