Interviews with Industry Executives, Commentary & Analysis from WhatTheyThink Contributors and other video features.
As we exit the pandemic phase of COVID, direct mail has seen a resurgence, and production inkjet printing is an ideal mechanism for its production. Industry evangelist and WhatTheyThink contributor Pat McGrew talks about the direct mail market in general and the advantages of producing direct mail with HP PageWide production inkjet printers in this video, sponsored by HP. Watch Video
Paul Hudson explains his transition through a variety of digital and analog technologies to strenghthen and grow his business offerings. His recent purchase of a secnd Landa S10P digital B1 press rounds it out. Watch Video
David Zwang talks to David Stevenson, Product Manager, Global Graphics, about how, by using its vast experience in RIPs and rendering, Hybrid Software has been able to create a high-performance framework for print inspection systems. Watch Video
Resident Print Geek Dan Gillespie and Sal ”Pantoni” Passanisi have a highly entertaining discussion about the decision to decouple the Pantone color libraries from Adobe Creative Cloud, and what it really means for designers. Watch Video
Founded in 2016, Catalyst Fabric Solutions produces a wide range of home decor items in a quick-turn B2B model using heat transfer dye sublimation with a variety of printer brands. Operations Manager Jim King explains the company's business model and outlook for the future. Watch Video
Frank bemoans the steady decline in the number of small printers—those firms having fewer than 10 and 20 employees. They have largely been replaced with web-based services, office supply services, FedEx Office (Kinkos), and even home printers. He presents a short history of the so-called quick printer. Watch Video
David Zwang talks to Golan Landsberg, R&D Director and Head of Product Development for the HP Indigo V12 Label Press. This groundbreaking label press is a combination of an evolution and revolution in design and application. Take a behind-the-scenes look at its development. Watch Video
International Sign Association (ISA) President and CEO Lori Anderson welcomes sign and display graphics professionals to Atlanta, where the first Sign Expo in three years kicked off yesterday. Watch Video
Senior Editor Cary Sherburne speaks with Jeff Peterson, Executive Director, Foil & Specialty Effects Association (FSEA), one of the organizers of AmplifyPrint.com; Kevin Abergel, President, Taktiful, an exhibitor; and Haley Quick-Hutchison, Vice President Infinity Foils, Inc., also an exhibitor, about what to expect at Amplify, taking place in Minneapolis in June, and the importance of beginning with the end in mind—consider finishing at the beginning of the job. They also explain some of the advantages of embellished pieces in direct mail, packaging, display graphics, and more. Watch Video
Frank discusses how typefaces evoke feelings. He shows a few examples and discusses how movies—especially on streaming platforms—TV shows, documentaries, and books use evocative typography to appeal to potential viewers. Each uses type and imagery and there are a multitude of choices. That is why we need a million typefaces. Watch Video
David Zwang talks to Keren Yakolev, Head of Product & Business Development at HP Indigo, about how HP Indigo has been a leader in changing markets and market behavior in print and packaging. It’s not magic, its a process. Watch Video
Joris Bosch from Holland-based Wihabo talks about digital printing and finishing. Wihabo offers commercial and packaging printing. Five years ago, they added an HP Indigo 10000, which was a game changer for the company. They have added digital die-cutting and recently added Highcon and Scodix machines to add even more value to printed materials. Watch Video
This unique event is focused on finishing, with a large dash of embellishment. In this video discussion, you'll hear from APTech about the event, and gain the perspective of both an attendee and an exhibitor about why the show is important and what you might gain from attending or exhibiting! Watch Video
Ricoh has been working to increase the flexibility and capability of its direct-to-garment digital printing portfolio, including the Ri1000 and Ri2000 printers as evidenced by its recent announcement of the ability to add direct-to-film printing to these two printers, which will be on display at FESPA. General Manager of Industrial Printing for Ricoh, Dr. Christian Compera, explains. Watch Video
Adam Sidrane from K. Sidrane talks about digital labels and packaging. The company was founded by his grandfather in 1948 as a medical device packaging converter, transitioned to a flexo label shop, and most recently a digital label shop. The company specializes in digitally printed labels, folding cartons, shrink sleeves, and flexible packaging. Its three HP presses have helped it serve the gamut of the digital label market. Watch Video
This week, Warren talks to Gee Ranasinha, CEO of KEXINO, a marketing company. Printers are notoriously bad at marketing their businesses, and Ranasinha offers some suggestions for how printers can better market themselves. Watch Video
Blooming Color’s Rosemarie Breske Garvey and MagnetStreet’s Brenda Baird share some highlights of a “women in print” panel discussion at last month’s Dscoop on International Women’s Day. One key takeaway from the panel was to focus on mentorship to empower young women in the printing industry. Watch Video
David Zwang talks to Eli Mahal, Head of Marketing, Labels & Packaging, for HP Indigo. HP Indigo and its customers have not been idle during the pandemic—growth has been significant for Indigo and for their customers in all segments. Watch Video
Jeff Sider, Senior Development Manager for Cober Solutions 106-year old technology company that does a little bit of everything—from sheetfed print to digital printing and wide-format. The company currently has five HP Indigo presses, with two more being installed. Watch Video
Frank talks about kerning and how it evolved as we moved from wood type up through phototypesetting. A piece of rectangular wood type would be cut to allow tighter spacing with its adjacent character. Fast forward to the 1960s and the advent of the Visual Graphics Corp. PhotoTypositor which introduced the concept of tight spacing to typography. Watch Video
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