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Creo Showcases Live Daily Magazine Production at IPEX

Press release from the issuing company

VANCOUVER, British Columbia---April 22, 2002--Creo demonstrated the successful on-site production of a daily news magazine in front of the most discerning audience at IPEX 2002, this year's largest printing and graphic arts trade show, held in Birmingham, UK. Printweek, Friedheim International, Kodak Polychrome Graphics, Komori, TPL Printers, UPM-Kymmene, and Vio joined Creo in producing the Ipex Daily, a 16-page, tabloid-format publication with a daily circulation of 10,000, throughout the nine-day-long show. Despite the pressures of performing each step of the production before a trade show audience of 70,000 people, the IPEX Daily was successfully produced every day. The IPEX Daily production tangibly demonstrated the principles of Creo's Networked Graphic Production initiative, a comprehensive vision for the future of print production. Each participant in the production cycle was connected to ensure the most efficient production -from idea to delivery. "We were very pleased to see the smooth implementation of the Networked Graphic Production initiative on a busy tradeshow floor," said Boudewijn Neijens, Creo corporate vice president, global marketing. "The production environment for the IPEX Daily integrated eight partners and delivered quality printing consistently and quickly. Visitors were truly impressed that we would undertake such a demanding exercise at a trade show. This accomplishment exhibits the level of product integration and performance that we can provide to our customers today." Many Creo prepress solutions were used to publish the IPEX Daily. The 15-member editorial and production team from PrintWeek, the U.K.'s top printing magazine, created the editorial content and used the new iQsmart flatbed scanner from Creo to scan original photographs and ads. PrintWeek also used a Leaf C-Most digital camera back from Creo to capture images. All of these images were proofed on the Iris iPROOF professional desktop proofer from Creo to ensure maximum output quality. After the images and text were placed in the QuarkXPress pages, the Ipex Daily production team produced single-page PDF files using Synapse Prepare software from Creo. Synapse Prepare uses PDF directives to select the QuarkXPress print settings, to distil and pre-flight the PDFs. With the press of a single button, the PrintWeek staff created press-ready PDF files, which were uploaded via the Synapse InSite Internet portal from Creo to a remote server. Ads supplied as PDF files were pasted into the finished pages using Pagelet software from Creo. The Creo prepress operator then sent the files to the Prinergy workflow management system for processing, before posting them back on the Synapse InSite server for remote proofing and approval by the Ipex Daily production team. They proceeded to check the pages, submit change requests and approve the files instantly- all without leaving the PrintWeek booth. All interactions between Creo and PrintWeek on each Ipex Daily page were logged into the Synapse InSite database. After the job was approved, Creo imaged the printing plates on the Lotem 800 Quantum thermal platesetter. The plates were transported to the Komori booth to be fitted on the Lithrone SP 40 press in time for live printing demonstrations. Meanwhile, all production data from the Prinergy workflow and the Synapse InSite Internet portal were transferred to the Hagen OA management information system from Printcafe Software, Inc. The Hagen OA system generated management reports related to the Ipex Daily job every day. This was made possible for the first time via Synapse Link software, the new module from Creo, which allows the integration of prepress production data with printing management information systems. Creo is a world leader in solutions for the graphic arts industry. Core product lines include image capture systems; inkjet proofers; thermal imaging devices for films, plates and proofs; professional color and copydot scanning systems; and workflow management software. Creo is also an Original Equipment Manufacture supplier of on-press imaging technology, components for digital presses, and color servers for high-speed, print-on-demand digital printers.