Join our free WhatTheyThink webinar, sponsored by PTI Marketing Technologies, to learn what marketers expect in a digital world

WhatTheyThink today announced the opportunity for industry professionals to attend a free printing industry educational webinar. Web-to-Print is SO Yesterday will be moderated by WhatTheyThink Senior Editor Cary Sherburne and feature enterprise marketers who will talk about how they manage their marketing assets and their requirements for print service provider partners in this increasingly digital age. The session is scheduled for Wednesday, April 30th, from 2:00 to 3:00 pm EST (-5 GMT) and is sponsored by PTI Marketing Technologies.  

No-charge registration is available by visiting WhatTheyThink.com and selecting the Webinars tab.

“Most printing companies understand the necessity of having a web presence,” said Sherburne. “And having a web portal that allows customers to quickly submit and manage jobs is a critical part of that. But there is so much more that can now be easily and affordably incorporated into a customer-facing web presence.  In this session, you will hear from marketers about what they are looking for—in a print partner and in online services.  Join us!” 

Sherburne will be joined by:

• Claire Matney, Creative Trafficker, Lifelock, Inc. 
• Heidi K. Lindahl, Marketing Associate, Commercial Parts, The Toro Company.

“We are pleased to be hearing directly from marketers on this topic,” said Eric Vessels, President of WhatTheyThink. “We believe that our members well gain valuable insight from this session that they can put to work right away. We appreciate PTI Marketing Technologies’ generosity in sponsoring this important webinar, making it available to our viewers at no charge.

Attendees will be able to participate in a live question and answer session to get the most from the experience and will be able to view and listen to the presentation using a standard Internet browser with audio streamed via computer. 

About PTI Marketing Technologies

PTI Marketing Technologies®, formerly known as Printable Technologies Inc., is a leading provider of software solutions for print service providers since 2000. PTI Marketing Technologies offers MarcomCentral®, a premiere print on demand solution that produces web-based corporate marketing portals and FusionPro® marketing personalization solutions that generate dynamic 1-to-1 marketing campaigns. PTI provides scalable variable data publishing (VDP) software to produce powerful personalized marketing campaigns.

About WhatTheyThink

WhatTheyThink is the printing and publishing industry's leading media organization. We offer a wide range of publications that deliver unbiased, real-time market intelligence, industry news, economic and trend analysis, peer-to-peer communication, and special reports on emerging technology and critical events. Special interest sections include Economics, Wide Format, Labels & Packaging, Production Inkjet and Mergers & Acquisitions.

WhatTheyThink hosts webinars and live events as well as providing content through a syndication program, delivering content directly to related websites. In addition, WhatTheyThink offers a wide range of lead generation and branding programs that help print- and publishing-related companies achieve business growth.

For more information about partnering with WhatTheyThink, contact [email protected].