Speakers Provided General Strategies and Practical Tips

Lexington, Kentucky USA -- WhatTheyThink.com today reported that more than 120 industry professionals attended a free printing industry educational Webinar. Making the Transition to High-Speed Inkjet, which was led by WhatTheyThink senior analyst Richard Romano. Sponsored by Screen USA, the event was held November 7.

The no-charge archive may be accessed by visiting WhatTheyThink.com and selecting the Webinars tab.

"High-speed inkjet is the talk of the industry today, with a slew of new product introductions and compelling case studies," says Romano. "Some companies in the industry have taken the plunge and installed inkjet systems, but many questions remain. Our speakers did an excellent job of detailing their overall strategies and the markets and applications they pursued, as well as addressing the myriad viewer questions concerning the capabilities of the equipment, and many of the other technical and logistical details of integrating this new printing technology."

Romano was joined by:

• Wes Sanders, President of Sebis Direct Inc., founded 1989, a document management and production company.
• Diane Fischer, President of L & D Mail Masters Inc., founded 1986, a technologically advanced direct marketing company.
• Rick Lindemann, Vice President/Purchasing of Total Printing Systems, founded 1972, a specialist in digital book production.

The three speakers, Screen Truepress Jet520 users, explained how they made the decision to install inkjet equipment, and how the technology and its capabilities have made them better able to serve their customers. The interactive session also focused heavily on viewer questions, and a wide variety of topics, ranging from color management, to paper, to integration with other finishing and mailing equipment, was covered.

About Screen USA

Screen (USA), a wholly owned subsidiary of Kyoto, Japan-based Dainippon Screen Mfg. Co., Ltd., is a leading supplier of systems and components for the graphic arts industry. Its diverse line of integrated products includes digital printing systems for a variety of applications, including print on demand, variable data, flexo/packaging solutions, industrial and sign/display printing. For more information, please visit Screen's website at www.screenusa.com.

About WhatTheyThink

WhatTheyThink is the printing and publishing industry's leading media organization; offering a wide range of publications delivering unbiased, real-time market intelligence, industry news, economic and trend analysis, peer-to-peer communication, and special reports on emerging technology and critical events. Independent studies rank WhatTheyThink as the one industry website that contains the most interesting articles, according to 58.2% of senior printing executives, and the one website most frequently chosen as the "Must Visit and Read." WhatTheyThink also hosts webinars and live events as well as providing content through a syndication program, which delivers content directly to related websites. In addition, WhatTheyThink offers a wide range of lead generation and branding programs that help print- and publishing-related businesses achieve business growth.

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