WhatTheyThink Webinars

WhatTheyThink Webinars offer a unique way for printing and publishing professionals to maintain their edge by attending online presentations presented by some of the industry's brightest experts.

Upcoming Webinars

Webinars are free to attend thanks to our sponsors.

Webinars Archive

Visit the following links for archives of previous webinars.  Most contain downloadable slides and audio.  More recent events include an on-demand replay video as well.  If there were questions not answered in the live event, they will be on the archive page as well along with answers from presenters. 

• Mid-Year Economic Update: Business Outlook Survey Results, Economic and Print Business Conditions
• May Economic Webinar: Industry Bright Spots, A Changing Workforce, Conflicting Tech and Media Trends
• Getting in the Omni-Channel Game
• April Economic Webinar: Commercial Printing Shipments Decline, Industry Profits
• March Economic Webinar: Publishing and Ad Agency Markets, Capital investment in the Printing Industry
• February Economic Webinar: Printing Shipments, Employment, and Marketing Trends
• The Uber-ization of Web-to-Print
• January Economic Update: The 2017 Economy, Print and the Emerging Third Media Wave
• December Economic Update: 2017 US Economy Outlook and Commercial Printing Forecast
• Post-Election Economic Webinar
• Tricks of the Trade in Workflow Automation
• October 2016 Printing Industry Economic Update
• September 2016 Printing Industry Economic Update
• Getting Inside The Brand: Developing And Deploying Brand Identity
• Digital Finishing: The Last Mile
• Cross Media Marketing - Delight Your Customers and Grow Your Business
• The Preference for Paper
• Color Your M&A Successful: Why Removing Subjectivity from Color Management Affects the Valuation of Your Business
• Digital Printing: Still Innovative After All These Years
• Web-to-Print Is SO Yesterday!
• How Adobe Creative Cloud Can Boost Your Business
• How Mobile-Optimized is Your Company?
• Taking the Mystery Out of Adobe Creative Cloud
• Best Practices for Web-to-Print Implementation
• Selecting the Right Web-to-Print Solution
• B2 High-Speed Inkjet Has Arrived
• Print 2013 Key Technologies for the Future
• Production Inkjet: Making the Right Choice
• Taking Web-to-Print to the Next Level
• Making the Transition to Production Inkjet
• Assimilate or Die–Real Life Transformation Stories
• Social Media Meets Print, Part Two
• Making the Transition to High-Speed Inkjet
• Social Media Meets Print, Part One
• The Times They are A-changin’: Critical Trends in the Printing Industry
• Is your business suffering from “The Silo Effect”?
• Business Transformation: Adjusting to Today’s Market Realities
• Opportunities in Wide-Format Printing
• Managing Inks the Modern Way
• Creating Success and Profit with Web-to-Print
• Drupa 2012: The Key to Staying Relevant in a Changing Industry
• Inside the Enterprise: Print is Alive and Well
• Herman, PODi and XMPie: Why Personal Videos Are the Next Generation in Cross Media
• Economic Outlook with Dr. Joe Webb
• Making the Most of Personalized Direct Marketing: The Tribune Direct Story
• New Revenue Opportunities with Secure Printing Applications
• Production Planning: Hidden Opportunities for Profitability
• Maximizing Strategic Business Development Efforts
• Widening Horizons: How Wide Format Services Can Boost Business, Lock in Customers
• Path to Turnkey Profits: The Modern Litho Story
• G7 in Action: Improving quality, efficiency and cost-effectiveness
• Q2 Economic Outlook Webinar with Dr. Joe Webb
• Productivity and Profitability: How Choosing the Right Printing Plates Can Make a Difference
• Digital Print Trends & PODi’s 2011 AppForum
• Q4 Economic Outlook Webinar with Dr. Joe Webb
• Social Media in Action: The Printer’s Perspective
• Does Your Website Make the Grade? Lessons You Can Learn from an Industry Website Review
• Chasing New Business Opportunities at Higher Speed
• Plate Technology is Changing – Are You Keeping Up?
• Building An Online Print Business:Web to Print Enables New Value Propositions & New Markets
• Social Media in Action: The Marketer’s Perspective
• Q3 Economic Webinar with Dr. Joe Webb
• Today vs. Tomorrow: Transforming your business without losing business
• The Ultimate Social Media Primer
• Frank Romano and David Zwang Preview GraphExpo 2010
• Differentiate Your Business: A Clear Path to Business Growth
• Health Care Reform: What Does It Mean for the Printing Industry?
• Q1 Economic Webinar with Dr. Joe Webb
• Inkjet, toner and reader response rates: Does print quality affect results?
• Does personalization really work? Statistically sound research and live use cases tell the story
• Maximizing the value of customer communications: A Unified Approach to the Customer Experience
• Q4 Economic Webinar with Dr. Joe Webb
• Eco-Friendly, Profitable Large Format Impressions
• High-speed low-cost inkjet: what it could mean for your production color applications
• Partnering and Networking to Build Your Business
• How Peer Groups Help CEOs Manage Their Businesses More Effectively
• Key Turnaround Metrics for Enhancing your Printing Operation
• $ Sustainability, Lean, and Knowledge Management
• $ Lean Manufacturing Webinar Series (All 3 Lean Webinars)
• Q3 Economic Webinar with Dr. Joe Webb
• Business as unUsual: New Revenue Streams from Innovative Digital Technologies
• $ Cultural Imperatives in Becoming Lean
• Re-Evaluating Production Workflow - It’s All About Efficiency
• $ Inkjet & Toner - Their Impact on Commercial Printing's Future
• Quality that Counts: The State of Digital Printing
• $ Lean Management and Manufacturing
• Harnessing Technology for Business Growth
• Q2 Economic Webinar with Dr. Joe Webb
• Making the Transition to Marketing Services Provider
• Beating the Postal Drain: Optimizing Postal Costs for Ad Hoc Mail
• Digital Technology: Enabling Short Run Packaging
• Digital Photos Equal Digital Profit
• Finding Success in Challenging Times
• Q1 Economic Webinar with Dr. Joe Webb
• Design Considerations for TransPromo
• 2009 Survival Guide: Staying in the Game
• 2009 and 2010 Economic Webinar with Dr. Joe Webb
• Building Value: Protecting Your Company’s Worth in Troubled Times
• Extreme Automation: Making Digital Technology More Profitable
• Lean Manufacturing: A Key to Profitability
• Managing Your Business - Making Money in Tough Times
• Q4 Economic Webinar with Dr. Joe Webb
• Re-Engineering Your Workforce…Tooling up for Digital Print Success
• Creating a Buzz: Promoting Your Business
• The Next Killer App:  Are You Getting the Most Out of Inkjet?
• Sustainability is the New Green
• Q3 Economic Outlook with Dr. Joe Webb
• Variable Data Printing:  It’s All About The Data
• Working the Document LifeCycle – When to Move a Job From Offset to Digital
• Mergers & Acquisitions in the Printing Industry
• It's Good to Be Green, featuring Barb Pellow
• Certifications as Part of a Sustainability Strategy
• Why Digital? Why Now? with Barb Pellow
• Managing Smarter: Magic Numbers to Live By with Bob Rosen and Dr. Joe Webb
• Building a Double Digit Growth Business
• Economic Outlook Webinar with Dr. Joe Webb
• From Trans to Transpromo
• 'e'-enabling Business Means 'e'verything!
• A Printer's Path to Profitability: How the Leaders Do It
• One Vote - One Mailbox: Leveraging Election Print Opportunities
• The Frank Romano Show
• 2008 and 2009 Printing Industry Economic Outlook Webinar with Dr. Joe Webb
• Talking to the Marketing Professional…A HOW TO Guide
• Selling Digital Printing to Higher Education
• From Print Service Provider to Marketing Service Provider: Making the Transition
• Web to Print: Beyond a Storefront
• Selling Digital Printing to the Manufacturing Industry
• NAPL Digital Services Study 2007: Identifying Digital Leaders
• Dr. Joe Webb's Fourth Quarter 2007 Printing Industry Economic Outlook
• Selling Digital Printing to the Non Profit Industry
• Statements Aren’t Statements Anymore...They are a Pathway to Profitable Marketing
• Selling Digital Printing to the Financial Services Industry
• Selling Digital Printing to Insurance
• Profitably Implementing Value-Added Services
• Postal Rates and Reform - the Experts Offer Solutions
• The True Measure of Variable Data Effectiveness
• Selling and Marketing Digital Printing to Ad Agencies
• Integrated Campaign Management – Next Generation Variable Data
• The Frank Romano Show
• Web or Sheetfed? How Innovation is Reshaping Short-run Options
• The Added Value of Fulfillment Services
• Widening Your Horizons: The Wide Format Business Growth Opportunity
• Computer Integrated Manufacturing: Automating the Print Production Process
• Variable Data Printing: Investing Beyond the Technology
• Getting the Most from Digital Printing
• Not Assigned - Do Not Delete
• Impact of Print MIS on Profitability
• What Print Buyers Want: Thc Changing Dynamics of Print in a Multichannel World
• Dr. Joe Webb's Economic Update for the Printing Industry
• Comparing Activity Based Costing and Budget Hourly Rate Accounting
• INSIDE DRUPA: A look at the Best New Products and Services from Leading Vendors

View the complete WhatTheyThink Webinar Archive.

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