Reischling Press Picked To Print NASA Disaster Report, Uses iGen3
Press release from the issuing company
September 2, 2003 -- When investigators of the Columbia shuttle accident needed 2,500 copies of its full color 248-page findings - and fast – they turned to Seattle's 24/7 on demand commercial printer Reischling Press Inc. (RPI).
"How about that? Out of 30,000 (nationwide commercial printers), they picked us," said RPI's founder and CEO Barry Reischling.
By the week ending August 29, RPI printed, bound, laminated, and duplicated CD inserts, for 2,500 copies of Volume 1 of the three- quarter-inch-thick report, the first of up to 5 volumes documenting the findings of the independent CAIB (Columbia Accident Investigation Board). All seven members of the space shuttle's crew died February 1 when it exploded over Texas while returning from a 16-day mission.
"We've never produced any document as important as this in the past," Reischling said. "The first (copies) were sent to NASA and families of the victims, as well as the President, and to members of Congress, so obviously this is the highest degree of print scrutiny we've ever experienced."
The RPI selection process started with a phone call a few weeks ago.
The investigative board contacted RPI based on information it found on the company's web site [www.rpiprint.com], which offers on-demand printing of full color projects with fast turnaround.
When asked about the criteria used for their decision to select RPI for this task, CAIB's Dennis Jenkins explained: "Because of severe deadline constraints, we didn't have much time to look for qualified printers. We tried east coast printers with little luck. RPI's 24/7 On Demand web site was credible, so we checked them out thoroughly.
We discovered that not only has RPI perfected new patent-pending software enabling breakthrough laborless automatic press technology used to produce their new personalized *iPads* consumer products, but they enjoy an enviable national reputation for commercial printing quality, innovative digital press production methods, client responsiveness, and high-speed performance."
"And RPI's sales staff, was especially reassuring, knowledgeable, and articulate about RPI's capabilities" continued Jenkins.
On Friday, August 22, Jenkins and four other team members arrived in Seattle to supervise their first requirement of 200 books due to be flown back east on Sunday. By the end of the weekend, RPI had completed the first series of 1,000 copies.
According to Ted Reischling, RPI's President/COO, the ability to meet the investigative board's stringent demands for both peak quality and 48 hour turn requirements was made possible by RPI's recent acquisition of the new iGen3 Digital Production Press.
Said CEO Barry Reischling, "We feel truly honored that out of all the nation's printers, NASA and their independent investigative board would entrust our Seattle company with the responsibility for producing this prime quality limited first edition document describing the circumstances behind a disaster of such critical significance and national sensitivity."
RPI was founded in downtown Seattle in 1979. Sales this year will exceed $6 million. The three-story RPI facility employs about 35. RPI does business across the nation specializing in on demand printing of legal, financial, corporate disclosure, training documents, paperback books, and variable image direct mail marketing.
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