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Abu Dhabi Media Implements printnet Publishing Workflow

Press release from the issuing company

(May 11, 2008) The Abu Dhabi Media Company commissioned the MAN Roland sub-sidiary, ppi Media, to install its Publishing Workflow with PlanPag, ProPag and printnet OM. The media company, established in June 2007 by Abu Dhabi's president Sheikh Khalifa bin Zayed al Nahyan, has installed state-of-the-art technology with maximum automation and transparency, for its new newspaper, The National. The ppi installation was completed mid-April, in time for the launch of the English-language daily.

Christian Finder, sales director at ppi Media, underlined the strategic significance for the Abu Dhabi Media Company of investing in the ppi installation: "Standardization, automation and integration potential are the decisive factors for a long-term cost-effective production workflow that is both secure and flexible. With its decision to install ppi's Publishing Workflow, the Abu Dhabi Media Company will not only benefit from state-of-the-art technology, but secure maximum investment protection for this ambitious project with regard to possible upgrades."

End-to-end workflow from edition planning to printing
With PlanPag, edition planning at the Abu Dhabi Media Company will be fully digital, ensuring a smooth, fully automated prepress production workflow. PlanPag defines volumes and book structures on the basis of the actual printing possibilities of the web press and integrates the future ad sys-tem and the SaxoTech editorial system. All finished page elements from the ad and editorial departments are then automatically forwarded to Pro-Pag, ppi's page assembly system, where they are assembled into digital pages. Like the page assembly process, the RIP processes will in future also be fully automated. The output management system used at the publisher's, printnet OM, forwards the digital pages on a priority-driven basis to ppi Harlequin RIPs, which convert the pages to color-separated TiffG4 bit-maps and then transfer them directly to the printing house for imaging.