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The Bennett Group to provide a second day of Print to Mail Solutions at the ON DEMAND conference

Press release from the issuing company

Rochester, New York, November 28, 2007 - The Bennett Group, Inc., to provide a second day of sessions in the company's Print to Mail Solutions Education track as part of the ON DEMAND Conference next March 2008 in Boston, MA. "When ON DEMAND approached our firm to put on a second day of training, the answer was clearly an easy one to make," said Mary Ann Bennett, President and CEO of The Bennett Group, and founder of the Mailing Training Institute. "Over the next 18 months, major mailing issues including reducing undeliverable as addressed mail, maximizing mailpiece design, meeting Move Update requirements, and implementing the Intelligent Barcode are all topics that can and should benefit from more exposure, conversation, discussion and education," continued Bennett. One of today's most exciting trends for the print industry is the successful expansion into providing direct mailing capabilities. ON DEMAND's Print to Mail Solutions Education Track of sessions will take attendees from concept to mailbox, explaining mailpiece design, mailing software, database management, VDP for mail, marketing of mailing services-all of the steps your company can quickly take to move into this profitable arena. This extraordinary education track is a must for anyone interested in putting printed pieces into the USPS mailstream-and MAKING MONEY while doing it! Three Additional Print to Mail Sessions Available to Attendees at ON DEMAND In addition to the five Print to Mail Solutions Education sessions available on Tuesday, March 4, conference attendees can also select from three sessions on Wednesday, March 5. Topics include: Increase Print Revenues by Maximizing Postage Savings with Mailpiece Design (presented by Mary Ann Bennett and a USPS® Mailpiece Design Analyst) Mailing Industry and Software and the US Postal Service (presented by Mary Ann Bennett) Clean Up Your Mailing Lists (presented by Chris Lien, Executive Vice President, BCC Software, Inc.) Sessions are targeted for printers expanding into mailing, or the mailing company looking to enhance or expand existing capabilities or simply reduce current expenses and/or increase future profits. Print to Mail is one of seven education tracks available. For new information about the ON DEMAND conference and expo, please visit www.ondemandexpo.com.