JJ Bender Celebrates Its 25th Anniversary in Red Hot Style
Press release from the issuing company
July 1, 2005 -- JJ Bender LLC, the largest independent buyer and seller of used Xerox production equipment, is celebrating its 25th Anniversary this year. In order to celebrate properly, JJ Bender is inviting customers to enjoy red hot deals on equipment and financing options. Continuing in celebrating this milestone, JJ Bender broadcasts its two biggest product announcements ever.
First, in a surprise announcement, JJ Bender has made available the previously owned Xerox iGen3, Xerox’s newest color system, for the first time. JJ Bender now sells previously owned iGen3s at savings of hundreds of thousands of dollars.
In addition, President Jeffrey J. Bender announced the largest lease/finance initiative in JJ Bender history. JJ Bender will now provide leasing for any product for existing or new customers through its sister company, Graphic Savings Group.
“JJ Bender is growing at an extremely fast pace and this can be attributed to our ingenuity in color equipment and financing,” Jeffrey J. Bender stated in a recent press conference.
The backdrop for Bender’s speech was a mountain of Atomic Fireballs, the spicy red candy that has become a symbol for his business. What started as a marketing promotion for JJ Bender is now a reflection of the color market and his trademark in the industry. JJ Bender has seen the demand for Xerox DocuColor 6060 and 8000 go from white hot to red hot. While customers were coming to JJ Bender last year to upgrade a Xerox DocuColor 12 to a DocuColor 2045 or 2060, they are now upgrading DocuColor 6060 machines to the iGen3. Financing of these products has grown into a full blown leasing operation capable of providing leasing for any product or project.
“We were founded in 1980, and in this, our 25th year, I am still proud to say, while there is a Mr. Bender, there is no Mr. Xerox,” said President Jeffrey J. Bender. “Our business is hotter than ever and this is an exciting milestone for our company. We look forward to the next 25 years.”
WhatTheyThink is the global printing industry's leading independent media organization with both print and digital offerings, including WhatTheyThink.com, PrintingNews.com and WhatTheyThink magazine versioned with a Printing News and Wide-Format & Signage edition. Our mission is to provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today’s printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.