PARAMUS, N.J., NOVEMBER 14, 2003 – Both new and experienced buyers of print will find a wealth of valuable information in Successful Print Buying: A Guide to Cost-Effective Procurement of Quality Printing, published this month by the National Association for Printing Leadership (NAPL).
Written by print buying veteran Peter Basiliere, the 176-page volume shows readers how to navigate today's complex printing market to make well-informed print-procurement decisions and how to partner with their print providers in a productive relationship.
Basiliere provides an informative overview of the printing industry, including types of printing companies, industry trends, the print production process, press technologies and the qualities of various inks, toners, and substrates. A chapter devoted to the important topic of designing for print will help customers submit better prepared jobs, and step-by-step guidelines on evaluating printing companies shows buyers how to select the printer that best meet their needs.
The level of information provided in Successful Print Buying promises to make it the desk reference of choice for purchasing professionals, printing industry students, and anyone seeking to maximize the value of their printing dollar.
Successful Print Buying: A Guide to Cost-Effective Procurement of Quality Printing (NP 362) is $29.95 for NAPL members; $34.95, non-members. To order, call (800) 642-6275, Option #3; email [email protected]
; or go online to NAPL's bookstore at http://store.napl.org .
NAPL is committed to helping the graphic arts community succeed within today's highly competitive communications environment. The level of information provided in Successful Print Buying: A Guide to Cost-Effective Procurement of Quality Printing is a prime example of that commitment.
About the Author : Currently manager of Liberty Mutual Insurance Group's two high-volume document publishing and mailing facilities, Peter Basiliere has more than 25 years of purchasing and operations management experience in the printing and direct mail industries. He has worked for Sweetheart Plastics (printed plastic containers), John Harland Company (check printers), NEBS (multinational forms, labels, checks, and stationery) and PVA-EPVA (direct mail fundraising). As a senior consultant for CAP Ventures, he has supported clients including Pitney Bowes, Standard Register, and Xerox. A frequent speaker at industry events, Basiliere has extensive experience in researching, recommending, installing, operating, and managing offset, digital, flexographic, letterpress, and bindery equipment.