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TrendWatch Targets Packaging Workflow and Design in New Report

Press release from the issuing company

NEW YORK, NY (October 25, 2001) — TrendWatch Graphic Arts has released two new Briefing Reports covering trends in packaging design and packaging workflow. "Packaging Workflow," unravels the evolving trends in packaging workflow. It identifies and defines workflow terminology and focuses on issues including proofing, the relationship between printers/converters and suppliers, the importance of better prototyping, hardware and software consideration, turnaround time, the role of the Internet and the need for better communication. "Trends in Packaging Design," provides insight into the highly secretive and competitive world of packaging. It offers a broad overview of the trends in style, color and design as well as the impact that technology, consumer tastes and demographics are having on the packaging industry. In addition, the report looks at the relationships of all players involved in the process and how their relationships may change in the future.

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