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ContentGuard and Sandlot Form Alliance to Help Customers Monetize Digital Content

Press release from the issuing company

BETHESDA, Md. & PROVO, Utah- June 19, 2001- ContentGuard, Inc., a leading provider of comprehensive, flexible Digital Rights Management (DRM) solutions and Sandlot Corporation, a leading provider of subscription revenue management solutions for e-commerce, today announced a strategic alliance to offer content owners combined DRM and subscription management technology and services. The two companies will integrate ContentGuard's DRM technology and services, RightsEdge(TM), with Sandlot's subscription management product, EclipseNet(TM), to provide content owners with a flexible and reliable digital content management solution. The integrated solution will allow content owners to maximize revenue potential from their digital offerings via subscription-based business models. It will also enable content owners to manage the delivery and subscription process for digital content, including eBooks, music and video, just as effectively as they do for paper newspapers and magazines. "As the migration from physical to electronic goods accelerates, more and more content owners are looking for a combination of subscription-based business models and DRM to ensure that they can maintain the value of their content," says Dale Munk, Sandlot's CEO. "Sandlot's EclipseNet has been refined over ten years in the most demanding subscription environments. Teaming with ContentGuard allows us to provide our clients with a uniquely flexible and scalable DRM solution, as well as the ability to sell and distribute subscription-based products via the Web." "For content owners to take advantage of the huge market opportunity to deliver on-demand media through the Internet, they must offer this content to consumers in a familiar way while, at the same time, protecting its value," said Michael Miron, ContentGuard CEO. "The combination of our DRM solution with Sandlot's expertise in subscription management will help both content owners and consumers realize the potential of the emerging digital content market." ContentGuard's DRM solutions incorporate the eXtensible rights Markup Language(TM) (XrML(TM)), a universal method for specifying rights and conditions associated with the use and protection of digital content as part of the DRM process. This XrML component enables content owners and partners to adopt a broad range of business models and easily expand their digital content business as the market grows. Since April 2000, when XrML was made available to the industry as an open specification, a growing number of technology leaders, content owners, publishers, eTailers and clearinghouses have announced their support for the language.

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