WhatTheyThink

Kevin Abergel

Kevin Abergel is a 18 year veteran in the Graphic Communications industry. Upon graduation from the University of Florida and subsequently the Florida Institute of Technology with an MBA; Mr. Abergel joined MGI Digital Technology in 2005. He attributes his long and highly successful career in digital and sensory embellishment to his keen focus on its markets -dedicating his work entirely to solving customer business problems through the enablement of innovative technologies and team building. Mr. Abergel’s unique, customized approach to each customer, reflects his deep belief that no two customers are alike, anywhere in the world, nor are the needs of their businesses.

Displaying 101-200 of 109 articles

The Digital Embellishment Show: Selling Digital Embellishments with Joe DeBoy of NAPCO USA

Published December 12, 2022

Joe DeBoy, the newly minted VP of Sales at NAPCO USA, talks with Taktiful's Kevin Abergel about selling digital printed output in the rigid packaging market and provides some good tips on how to pitch the value on insourcing packaging back into the USA.

Designing For and Operating Digital Embellishment Equipment

Published December 5, 2022

In the latest episode of The Digital Embellishment Show, Taktiful's Kevin Abergel talks with Dominic Zaidan and Frank Deiuliis of NAPCO USA about embellishment design and equipment operating challenges they have overcome in the digital packaging world.

A Kid's View on Print

Published November 28, 2022

In the latest installment of our new Marketing Digital Embellishment Capabilities video series, Taktiful's Kevin Abergel talks with Aaron, Taktiful's 7 year old VP and Chief Toy Officer, as he unboxes a print sample kit from swissQprint.

Talking Marketing #SexyPrint with Darren Kenning of Sugar Print

Published November 7, 2022

In the latest installment of our new Marketing Digital Embellishment Capabilities video series, Taktiful's Kevin Abergel talks with Darren Kenning, the President of Sugar Print, about how to best market digital embellishment capabilities to clients.

Conversation on Estimating Digital Embellishment

Published November 1, 2022

Kevin Abergel and Simon Eccles interview Bowen Griffitt of Post Press Specialties about estimating digital embellishment projects. Post Press Specialties in Kansas City, MO are a specialist print finisher that offers conventional foiling and embossing/debossing embellishment alongside folder-gluing, binding and mailing services.

Cause An Effect: There Are Multiple Factors to Consider When Estimating for Digital Embellishments

Published November 1, 2022

Whether hand-applied, mechanized, or as today increasingly digitized, the embellishment of printed materials to give eye-catching effects has always been an expense on top of the basic print. They are time-consuming and may use more costly materials than standard pigments—but how exactly do you accurately estimate those costs in advance? WhatTheyThink contributor and Taktiful president Kevin Abergel looks at some strategies for creating estimates that won’t scare off the customer or cause the print provider to suffer a loss.

Meyers CRO Talks About Marketing Digital Embellishments

Published October 24, 2022

In the latest installment of our new Marketing Digital Embellishment Capabilities video series, Taktiful's Kevin Abergel talks with Michael Dillon, the new Chief Revenue Office at Meyers, about how he markets digital embellishments to his clientele.

DMS Color's Matthew Greer on Marketing Digital Embellishment Capabilities

Published October 10, 2022

In the first installment of our new Marketing Digital Embellishment Capabilities video series, Taktiful's Kevin Abergel talks with Matthew Greer, CEO of DMS Color/Gold Leaf Packaging, about how to best market digital embellishments in today's world.

Cutting Through the Confusion: Is There an Easy Button for Digital Embellishment Design?

Published June 21, 2022

Digital embellishment technologies are on the rise, and are making high-end luxurious prints easier and cheaper to do than ever before. Yet the biggest challenge most PSPs encounter is still linked to file design. Guest contributor Kevin Abergel explains how it is still the “wild west” when it comes to embellishment technologies and formats—and it’s not clear who should be leading the charge in educating designers.