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WhatTheyThink

Articles by Shelby Sapusek and Jim Raffel

Shelby Sapusek is a Certified Digital Color Instructor and loves to help brands, marketers and printing companies excel at using color. Jim Raffel is an industry old-timer with a ton of print management, process control and color management experience.

Displaying 1-4 of 4 articles

Jim Raffel and Shelby Sapusek Geek Out with Marty Davis

Published July 27, 2021

In the latest installment of the Print Geeks Interview Series, Resident Print Geeks Jim Raffel and Shelby Sapusek talk to Marty Davis, President of Alder Color Solutions, about how “color management” should really be “color IT.” It’s not just being able to hit a brand or PMS color, but how fast can you get to color? Are you wasting materials and time getting to color? Are you reworking jobs?

Jim Raffel and Shelby Sapusek Geek Out with Color-Logic’s Mark Geeves

Published July 13, 2021

In the latest installment of the Print Geeks Interview Series, Resident Print Geeks Jim Raffel and Shelby Sapusek talk to Mark Geeves, co-founder and director of sales and marketing for Color-Logic, about the importance of education and training in the graphic arts and printing industries, as well as how to bring new people into the industry.

Jim Raffel and Shelby Sapusek Geek Out with PUA’s Ray Weiss

Published July 1, 2021

In the first installment of the new Print Geeks Interview Series, Resident Print Geeks Jim Raffel and Shelby Sapusek talk to Ray Weiss, Director of Digital Print Programs for PRINTING United Alliance, about the importance of education and training in the graphic arts and printing industries.

The Print Geeks: Color Control 101

Published June 23, 2021

Highlights of a recent Print Geeks webinar in which resident geeks Jim Raffel and Shelby Sapusek of ColorCasters were joined by contributor Dan Gillespie of Alder Color Solutions to discuss five common areas where color management fails in the world of inkjet printing.