“The world, as we have created it is a process of our thinking. It cannot be changed without changing our thinking.” —Albert Einstein

Last fall, I hit the Publish button on ColorKarma.com and so far, I have not looked back. It’s not easy to leave corporate America, but sometimes life gives you a new outlook on things. After many years of working in the design, print, manufacturing, and technology sectors, it was time for a new challenge. But why create a content site like colorKarma.com, and why now?

I graduated from the School of Visual Arts with a design and advertising degree. I love designing, but back then, many companies did not offer health insurance. I took a job at Business Link Communications, the prepress house in New York City. I knew how to design, but I also knew how to code and how to correct the PostScript code. This combination allowed me to assist art directors all over New York City. I learned QuarkXPress, Aldus PageMaker, Adobe Illustrator, and Adobe Photoshop. I witnessed the errors many designers made and spent time educating them on how to submit their jobs more effectively.