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2018: A Focus on Technology

In the year ahead, changing customer demands, ongoing technological shifts, more intense market competition, and ever-changing communication trends will require print providers to make innovation a top priority. This article (the first in a three-part series) highlights key technology trends expected to have significant impact on print providers’ prospects for growth in 2018.

Thursday, January 18, 2018

By Barb Pellow and Lisa Cross

Evolving customer demands, ongoing technological shifts, more intense market competition, and ever-changing communication trends will require print providers to make innovation a top priority in the new year. New solutions and fresh ideas in business and technology will drive growth and enable success as disruptive forces continue to reshape the printing industry. Strategies that unite technology with innovative ideas that directly address customer needs and rely on solid implementation plans will ensure the best results.

In this article (the first in a three-part series) we’ll look at growth opportunities with digital technologies. Next week, we will explore the customer applications that will drive market success, and then, we’ll examine the key requirements for execution and implementation.


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About Keypoint Intelligence

Since 1961, the digital imaging industry has relied on Keypoint Intelligence for independent hands-on testing, lab data, and market research to drive product and sales success. Keypoint Intelligence has been recognized as the industry’s most trusted resource for unbiased information, analysis, and awards. Clients have harnessed this knowledge for strategic decision-making, daily sales enablement, and operational efficiency improvements. Keypoint Intelligence continues to evolve with the industry by expanding its offerings and intimately understanding the transformations occurring in the digital printing and imaging sector.

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