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Lysis International With all the noise we are facing on a day-

Saturday, March 03, 2001

Lysis International With all the noise we are facing on a day-to-day basis, it is often difficult to sit back and look at the big picture or think of doing the important that happens not to be urgent. An integral part of the big picture is your plan. As a part of the plan, ongoing learning and skill improvement are tools to keep you sharp, focused on the right things and ahead of your competition. In the bookstores today there are hundreds of books that can be of great help to the sales person. In addition to current titles though, over the years there have been some great books that shaped our philosophy of success, selling, and how to relate to the customer and each other. The list below represents some of my favorite books of yesteryear. Not an exhaustive list by any means, but certainly a good start. Most are still available in your bookstore. These are classics in the field of sales, management, motivation, philosophy and interpersonal relations. Most certainly you have your favorites as well. Please feel free to send us a note and let us know the title and author. In a future article, we’ll post some of the top recommendations for all to see. While waiting for your suggestions, here are some titles to consider for your success library: How To Win Friends And Influence People Dale Carnegie How I Raised Myself From Failure To Success In Sales Frank Bettger First Things First Stephen Covey Changing The Game Larry Wilson Flight of The Buffalo James Belasco Ralph Stayer Seven Strategies For Wealth And Happiness Jim Rohn The University of Success Og Mandino Fundamentals of Negotiating Gerard Nierenberg The Power of Positive Thinking Dr. Norman Vincent Peale The Sky Is The Limit Dr. Wayne Dyer The Story of Philosophy Will Durant The Psychology of Winning Dr. Dennis Waitley The Art of War Sun Tzu


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WhatTheyThink is the global printing industry's go-to information source with both print and digital offerings, including WhatTheyThink.com, WhatTheyThink Email Newsletters, and the WhatTheyThink magazine. Our mission is to inform, educate, and inspire the industry. We provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today's printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.

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