Since the highly-successful SGIA Expo, which took place a little more than a month ago, I’ve been putting some new thought into wide-format digital printing, trying to come up with a new way to describe the industry to those who are new to it, or have simply put a toe in our wide-format pool.
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Dan Marx is the Specialty Graphic Imaging Association's Vice President-Markets & Technologies. With SGIA, he works to raise awareness of the specialty graphics industry, and helps printers and their customers identify and adopt new technologies and access lucrative market areas. In his more than 20 years at SGIA, he has authored numerous articles for industry publications worldwide, presented at a variety of industry events, and served as an enthusiastic ambassador for innovative imaging technologies. He can be reached at [email protected].
WhatTheyThink is the global printing industry's leading independent media organization with both print and digital offerings, including WhatTheyThink.com, PrintingNews.com and WhatTheyThink magazine versioned with a Printing News and Wide-Format & Signage edition. Our mission is to provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today’s printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.