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Flying High with SundaySky

Following a recent experience with a personalized video bill from AT&T, Senior Editor Cary Sherburne interviewed SundaySky President and chief revenue officer Jim Dicso to learn more about the company’s operations. SundaySky provides the infrastructure for high volume personalized videos from AT&T, Lenovo, Office Depot and more.

Tuesday, August 27, 2013

You may have read my recent article about a personalized video bill for mobile services that I received from AT&T.  Not one to leave any stone unturned, I took the next logical step and spoke with SundaySky’s President and chief revenue officer, Jim Dicso, to learn more about the company and to gain a better understanding of how the company’s solution enables personalized video on a grand scale.

WTT:  Jim, thanks for your time today. Let’s start with a little background on SundaySky.

JD:  The “Big Idea” behind the founding of our company and the foundation of our technology was to build video as if you are using LEGO™ blocks.  If you build the blocks and the logic, you can build any permutation based on data specific to any individual.


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About Cary Sherburne

Cary Sherburne is a well-known author, journalist and marketing consultant whose practice is focused on marketing communications strategies for the printing and publishing industries.

Cary Sherburne is available for speaking engagements and consulting projects. To get more information contact us.

Please offer your feedback to Cary. She can be reached at [email protected].

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