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94 Quintillion Bottles of Absolut on the Wall...

Thanks to Ben Miyares of the Packaging Management Institute for bringing this absolutely unique Absolut Vodka packaging story to our attention. Four million bottles, each different. How did they do it? Read more.


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About Cary Sherburne

Cary Sherburne is a well-known author, journalist and marketing consultant whose practice is focused on marketing communications strategies for the printing and publishing industries.

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By Deb Haines on Oct 31, 2012

I love stories like this where technology and imagination combine to create something unique, like personalized candy pieces and screen printing photographs (icing) on cakes. And, yes, I will probably buy one bottle just to add to my "variable" collection.

Deb Haines, XMPie Trainer/Specialist



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