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Is the Time Right for Digital Postal Mail?

Digital postal mail system provider Zumbox recently announced that it had secured $10 million in Series C capital, bringing total capital raised to $28 million. What’s driving the interest on the part of investors? Senior Editor Cary Sherburne speaks with Zumbox to learn more.

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About Cary Sherburne

Cary Sherburne is a well-known author, journalist and marketing consultant whose practice is focused on marketing communications strategies for the printing and publishing industries.

Cary Sherburne is available for speaking engagements and consulting projects. To get more information contact us.

Please offer your feedback to Cary. She can be reached at [email protected].

Discussion

By Franklin Campbell on Aug 08, 2012

I think the biggest barrier to Digital Postal Mail is technology access. Without an web enabled, low-cost, digital home appliance, and low-cost access to the internet, the US will never see wide-spread adoption of Digital Postal Mail. The technology exists, the question is, does the will and business case exist? Might help too if the USPS would change their strategy from fighting Digital Postal Mail.

 

By Clint Bolte on Aug 08, 2012

Federal legislature will not allow the USPS to compete with the private sector, which are the various digital mail box vendors. USPS might be able to skirt this issue by subcontracting services to one or more of these private specialty vendors. However, the USPS typically only subcontracts select processes not entir product offering. Several other countries have and are successfully embracing digital services as a complement and supplement to the hard copy delivery, e.g., Denmark. The opportunity is certainly there.

 

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