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Standard Register’s Brad Cates discusses healthcare business

Standard Register recently made the decision to establish a focus on the healthcare industry. Cary Sherburne recently sat down with President of the company’s Healthcare Business, Brad Cates, and Business Director of Document and Information Management Ann B. Scales, to learn about the transition to all healthcare, EMR reform and the future of printing in the health care space.

Friday, September 03, 2010

Highlights company's role in patient ID and safety, transition to EMR

Standard Register has been serving the healthcare industry for more than 50 years. But it was only in January of 2009 that the company dedicated an entire business unit to supporting this important growth industry. Brad Cates, President of the company's Healthcare Business, talks about the opportunities and challenges this industry offers, especially in light of healthcare reform and the transition to electronic medical records. Ann B. Scales, Standard Register's Healthcare Business Director of Document and Information Management, also joined the conversation.

WTT: Brad, for our readers who many not be familiar with your role and with Standard Register's current organizational structure, can you provide us with a little background on why Standard Register is placing significant focus on the healthcare industry?


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About Cary Sherburne

Cary Sherburne is a well-known author, journalist and marketing consultant whose practice is focused on marketing communications strategies for the printing and publishing industries.

Cary Sherburne is available for speaking engagements and consulting projects. To get more information contact us.

Please offer your feedback to Cary. She can be reached at [email protected].

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