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Dr. Joe gives us the good news... first... and there really is some! Then he explains how some of the good news is like a Hollywood movie set: great facades, and then only braces and forms behind them, but some of it is really good. He then reminds us that turmoil creates opportunities, and turmoil also creates content. The challenge to printing entrepreneurs is to translate that to value for their businesses.
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About Dr. Joe Webb
Dr. Joe Webb is one of the graphic arts industry's best-known consultants, forecasters, and commentators. He is the director of WhatTheyThink's Economics and Research Center.
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