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David Pilcher Jr,
Tuesday, December 16, 2008
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10 Things PSPs Should Consider Before Adopting Robotics: What You Need to Know to Begin the Journey
Why Highly Targeted Communications Make Digital Print Essential to Modern Marketing
Wide Format in 2026: How Technology Is Reshaping Competitive Advantage
This issue of the WhatTheyThink Quarterly is all about labels, which are seen as a high-growth part of commercial printing, driven by e-commerce, food/beverage demand, and regulations. The market has surpassed 1.2 trillion square meters of label production volume per year, and is moving toward high-mix, low-waste production rather than only high-volume throughput. While flexo is still used for high-volume label production, digital label printing often complements it—or in some cases replaces it. But labels are about more than printing technology. Read More
Leverage 30+ years of plant-floor expertise. Trusted by 700+ packaging manufacturers globally to reduce waste, optimize scheduling, and drive digital transformation. One unified foundation. Eight packaging-native pillars. Zero fragmentation. Read More
Commercial, direct mail, and publishing printers accustomed to producing jobs over several weeks can now print them in days with the SCREEN Truepress JET 560HDX. The press can accommodate 120 lb. coated or uncoated paper up to 560 mm wide. Read More
A sign-writer created the visual style of music festivals. The “2026 Milky Way Photographer of the Year” winners. AI appears to be catching on among the Amish. Sony has upgraded its wearable air conditioner. How to easily reuse produce bags. A complex digital water clock. A Nobel Prize–winning technology is able to extract water from dry air. Yes, it is possible to be allergic to water. Laser-induced graphene on Kevlar enables multifunctional structural composites. The “most desired” place in each of the 50 states. “The rise in plastic surgeons asked to create ‘AI face.’” K-pop band BTS has teamed with Oreo to release limited edition OREO x BTS Cookies. Welcome to WhatTheyThink’s weekly miscellany. Read More
April 2026 saw printing industry employment overall generally flat, down 0.4% from March. And while production employment was up 0.6%, non-production employment was down by 2.5%—basically the reverse of what we saw in March. Read More
David Pilcher Jr, is Vice President of Marketing and Sales at Freeport Press Inc. Freeport Press specializes in short run publication and direct mail printing. The company currently serves over 300 customers and have tripled in sales over the last 10 years. David is responsible for managing the sales team, maintaining his own block of sales and the creative aspects of all advertising/marketing material including Freeport’s website, print ads, and corporate newsletter.
